Essay on Case 3: the O-Fold Innovation for Preventing Wrinkles

During the post 30s the intensity of the free radical formation and rapid damage of the epidermal layers lead to the formation of fine lines and followed by wrinkles. The Facelift in a Jar cosmetic product is largely being used by people seeking to escape the expensive cosmetic treatments for these problems. The extreme publicity and awareness information released about the essential ingredients in Facelift in a Jar has been successful in gaining the buyers’ confidence.

When a certain point is reached regarding a company’s success, a set of different opportunities arise and partnerships may unfold. However, with every possible strategy available, risks and benefits also come into play; without discarding any of them beforehand, every option is a strong candidate until a final decision is made. In this case study we will analyze the current business strategy pertaining

In the book, “All in Startup: Launching a New Ideas When Everything is on the Line” the main character Owen Chase, the business owner of Rebicycle, attends The World Series of Poker tournament in Las Vegas. After talking to a successful entrepreneur, Samantha, he finally realizes his flawed business model and decided to turn things around with the help of her mentorship.

2.     Given the markets the company is operating in, what is the best structure for the sales force? How did you decide?

3. What criteria did you use to evaluate the potential solutions? How did these criteria tie into business strategy and project objectives? How does

4) Based on your positioning strategy, what brand name and marketing budget allocations would you advise?

5. Should the company seriously consider any other options besides doing a spin-off or issuing targeted stock?

• Should an organization add capacity? • How should an organization react to a new competitor? • Should an organization enter/exit a

1. What factors contribute to the rapid pace of change in business? Is the pace likely to accelerate or decrease over the next decade? Why?

1. What are the key marketing challenges facing Gauri Nanda? How would you prioritize them?

Question 2: What do you see as alternative approaches to resolving Deck’s dilemma? Use your financial model and analyses (plural) to compare and contrast these alternatives.

1. What appeared to be New Century’s strategic objectives? Describe and evaluate the business model the company had adopted to achieve these objectives.

a. What process elements do you believe are critical to ensure your organization understands the target market and its needs today and remains knowledgeable and informed about trends as your business grows and technology and market forces change the market? Are there specific tools (e.g. CRM, big data tools) that should be part of your firm’s toolkit? If so, explain what value they bring, how they fit into your process, and way they are worth the investment of time, money, and mind share during the critical startup phase.

2. Purchase small, independent , “Mom and Pops” style operations in area of expansion and growth (W3, O2)

Discuss the strategic decisions that firms in this sector may be facing. What future strategies can firms pursue to try to secure their competitive advantage and long term survival?