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Case Analysis : Case

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Who was right? Ted and the Bureau chief were both wrong and a little right in this situation. The pair were behaving rightly in their cordial short conversation were neither pressed the other for information, but neither really handled the situation properly either. Ted should have given more information to the bureau chief, and in turn the chief could have asked Ted more pointed questions.

Teds decision to only give information on which he was an authority on the information was correct, but he could have given his media connects more facts. Ted did mention that he was not aware of or authorized to speak on the defecting employees, but he could have given ted more information on the circumstances of the VPs resignation. He could …show more content…

The behaviors of these groups will likely be negative initially, as their primary focus is to save jobs. If the correct information about the jobs created by MER can reach them, their reactions should calm.
• How can I minimize their message and maximize mine to the publics I would like to reach? To minimize their message, I need to inform the public of the increase in jobs and productivity created by MER.
• Can I utilize those publics without utilizing the usual venues in order to avoid media, political, and activist gate keepers? The internet can be a useful tool in avoiding the gate keepers
1. I would start my plan by arrange one-on-one conversations with groups involved without the media. Id arrange meetings or phone conversations with representatives at AFL_CIO, WACS, CSPA and Congressman Zealot. During these interactions, id explain the jobs that MER will create and explain the error or president made.

I would also reach out to any friendly media contacts out company may have. I’d try to get our message to an outlet that we know would at least cover us fairly.

Finally, to avoid the traditionally media gatekeepers I would utilize the internet and social media. I’d draft a statement explaining the software and its production value, emphasizing the positive values, and post it to the company’s website and social media pages. I would also draft emails and send them directly to manufacturing clients explaining the

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