Case Analysis of Cirque Du Soleil

The main purpose of the case study is to incorporate IT into Cirque du Soleil.

Jerome Robbins’s incredible dance history and background is what has left him ranked so highly in the musical theater industry today. From working to dazzle his audiences, Robbins can be held responsible for the industry’s serge in popularity over a short amount of time. It can be said by many that Robbins took a fresh approach to choreography to introduce to the world with a more energetic and dynamic performance to display. Robbins creative work elevated the role of dance in musical theatre, which was claimed to be the industry’s ‘Golden Era’.

Cirque Du Soleil’s show in Downtown Disney is a show that I have wanted to see for a very long time. The creative marketing that I have seen has made me very interested in the shows. Many of my friends and colleagues have already seen the show and have highly recommended it. “Cirque du Soleil is one of the rare companies that utterly redefine their industries. It takes the circus’s raw materials – trapeze artists, contortionists, strong men, clowns – combines them with surreal costumes, nonstop New Age music, and dazzling stagecraft, and then ties it all together with a vaguely profound theme like “ a tribute to the nomadic soul” or “a phantasmagoria of urban life”” (Kreitner, 231).

The Paramount Theatre Houston, Texas. A beautiful theatre with elegant architecture, and well-crafted sculptures, that provides a warm and inviting atmosphere. It has a convenient location with easy navigation in addition to spacious parking. Arriving at this appealing theatre helped set a positive tone about how the evening would go, which was nothing less than I had expected. I watched two performances in which I will be evaluating in this paper. The first one I will discuss is Lord of the Dance: Dangerous Games. It is an Irish step dance that was choreographed by Michael Flatley and performed by the Riverdance Irish Dance Company. The second performance is an African dance choreographed by Etiene Cakpo, Kokou Gbakenou, and Jimu Makurumbandi called the African Journey. This dance was performed by Gan Sango Music and Dance.

Cirque du Soleil has eight different shows in Las Vegas to suit your every need. The acrobatics and choreography is something you owe to yourself to see at least once in your lifetime. Each show is completely different than the other, with a specific genre or specialty. Some are appropriate for family and some are adult only, so choose accordingly. Prices range from $55-$155 to accommodate your budget.

The Night Circus shows up without warning. It becomes an instant success. It proves the impossible, possible. It treats all your senses, either with the black and white tents, or the unique caramel scent in the air. It welcomes everyone to get lost in clouds, experience impossible feats by illusionists and acrobats, or stumble upon a more hidden tent with sensations in a bottle.

The history of ballet is rich, complex and full of powerful meanings depending on the time period. Ballet in the 15th century was seen as something that only select individuals could do, whereas, the 20th century ballet can be preformed by anyone. By thinking about how ballet performers have changed, a question may be thought is, have the people attending these ballet performances changed as well as the performers themselves? Today, children from ages two and up start taking ballet and family members come and watch their final recitals. National ballet companies are also an event and often draw attention to the higher-class individuals who have a taste for ballet. The ballet world could be seen as to having a quite array of attendees, events and functions, but that might not have always been the

Overall, the production’s performances flowed ambitiously; there was never a moment of complete stillness. None of the pieces performed were exactly, traditional modern. The movement in each dance was very technical, but in a very unique way. Staging varied throughout the production. At times the lighting was dark, and gloomy, it created the fearful, isolated awareness. At other times the lighting glowed dimly, creating the feel of freedom and happiness. The production presented itself effectively, each dance connected to humanity in some relatable way.

There’s always ballet in every scene and dances. There’s a lot of leaps and pirouettes in the dances. The dancers are very flexible and most of them can do flips. I also noticed that every dance movement they make, their toes are always pointed. They can also stand on their toes, which is very amusing for me. They also did a lot of sissones throughout the dances. Their movements are very smooth and they did it very gracefully. They move like they’re in the air and they feel like they’re free. They did some chasse’ across the floor, which keeps all the dancers moving around the stage. They also did some contact works, they were some weight sharing and some lifts in some dances. The dancers also did some symmetrical dance moves, that looked very cool. They did some plie’ to a jump and leaped across the

The wide variety of professional shows will start with Cirque Mechanics October 13-14. The group will perform its highly entertaining acrobatic show two nights in a row. Two other acts will perform in October. Mnozil Brass an Austrian brass band, that mixes musicianship, choreography and comedy into an unforgettable concert, is scheduled for October 17 and Julie Fowlis a vocal sensation that sings in Gaelic will perform October 27.

According The Wall Street Journal” … Cirque du Soleil, the Canadian company that redefined the dynamics of a declining circus industry in the 1980s. Under conventional strategy analysis, the circus industry was a loser. Star performers had “supplier power” over the company. Alternative forms of entertainment, from sporting events to home entertainment systems, were relatively inexpensive and on the rise. Moreover, animal rights groups were putting increased pressure on circuses for their treatment of animals.” (Murray, 2014) A new era was created transforming the concept of what is a circus today. As the Wall Street Journal described, “Cirque du Soleil eliminated the animals and reduced the importance of individual stars. It created a new form of entertainment that combined dance, music and athletic skill to appeal to an upscale adult audience that had abandoned the traditional circus. (Murray, 2014)

Cirque du Cheval (“Horse Circus” in French) immediately implies what you can expect to see here. There are plenty of over-the-top, outlandish antics to be had in Novomatic's newest slot game, which has been generating rave reviews from gamblers and critics all across the world. Everything looks to be bright, cheery, and fun here, and with 5 reels and 40 paylines to play with, how can you not have a good time? All this looks to be very promising, so let's take a closer look at what Cirque du Cheval is bringing to the table!

It was found that, first of all, Cirque du Soleil is making a profit while most of its competitors are fail to break even. Second, with its innovative and creative productions, the Cirque stays in a distinct position that none of its competitors can compete. Third, the Cirque’s shows ease to accept by

Cirque du Soleil ("Circus of the Sun") is a Canadian entertainment company, self-described as a "dramatic mix of circus arts and street entertainment." Based in Montreal, Quebec, Canada, and located in the inner-city area of Saint-Michel, it was founded in Baie-Saint-Paul in 1984 by two former street performers, Guy Laliberté and Gilles Ste-Croix.

Cirque du Soleil came upwith the life cycle strategy that featured and opening in Montreal followed by North American Tour stretching over several years followed by Europe and Asia tours. They had 3 permanent shows to tap into the continuous flow of potential viewers.