Case: Chester & Wayne Essay

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Global Sustainability
Eastman Kodak Company 2010 Annual Report

1 Report Scope 3 Leadership Message 6 Company Profile 10 Goals 12 Performance Data 14 Compliance 15 Sustainability Framework 21 Governance 26 Innovation 31 Stewardship 41 Engagement 50 External Recognition 51 About the Photographs

Kodak is pleased to present our fifth annual Global Sustainability Report, as well as our 21st public report to include health, safety and environmental performance.


Issues Covered /Trends
Kodak is continually evaluating our sustainability priorities and aligning our focus with our current business model. Through observation and participation in various industry groups and
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Kodak self-declares our Report to GRI Application Level B. Our current focus is on expanding worldwide data collection and creating a more comprehensive Report. Although no external assurance of the entire report is sought at this time, we have confidence in its quality. You are welcome to provide comments on our progress at



From the CEO
Kodak is making history. In 2010, we made real progress toward becoming a profitable, sustainable digital company. We enjoyed a record level of digital earnings from operations and produced promising results from the four engines of our digital growth strategy – Consumer Inkjet, Commercial Inkjet, Packaging, and Workflow Software & Services. As a group, revenue from these product lines increased 18% last year. Our strategy is working. We are using our competitive advantage at the intersection of digital imaging and materials science to pursue large markets in need of transformation, such as commercial printing. We are gaining market share and building growth businesses with exciting potential. During 2010, we achieved a number of milestones: • Sales of printers and ink collectively in or Consumer Inkjet business grew by 35% • We surpassed our unit placement goals for commercial digital inkjet presses, and we shipped our first PROSPER Presses, which feature continuous inkjet technology

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