Westcoast Air Case Study Question 1 - Operating income per flight The operating income can be calculated by looking at the revenues generated and deducting all of the variable and fixed costs that have been allocated per flight (Elliott and Elliott, 2010). This is shown in table 1 with figures founded to whole dollars. Table SEQ Table * ARABIC 1: Operating income per flight Passengers 175 Ticket price (1 way) $325 Revenue per flight $56,875 Variable/allocated costs Fuel $14,000 Food…

MBAA 642 | INDEPNDENCE AIR | ASSIGNMENT 9 - AIRLINE CASE STUDY | | Alois Nyandoro | 3/14/2013 | Dr. Bruce Ellis | A brief history Independence Air started as Atlantic Coast Airline (ACA) on 15 December 1989. It operated as a feeder service as United Express for United Airlines and Delta Connection for Delta Airlines. United withdrew from the contract after ACA labor and management objected to a request for concessions for a lower fee-for-departure agreement. Consequently, ACA reinvented…

Sealed Air Case Study Date:11/14/2011 Section:Monday Ziyu(Vivien) Gong A20269093 Wenxin (Chloe) Liu A20267862 Xinyun (Amy) Qiu A20275778 Yingqiu (Chris) Zhu A20272743 Chongliang (Leo) Zhuge A20266231 Ⅰ EXECUTIVE SUMMARY Sealed Air Corporation is the market leader in coated air bubble products in North America and even Europe. In 1981, the case outlined the most difficult business challenge: the rapid displacement of coated bubble by a technologically inferior yet inexpensive uncoated…

Air Gun Case Situation Analysis: Airgun Products, Inc. (API) is an air gun retailer that mainly sells directly to consumers. We sold our products through our catalog-based phone order sales channel from 1989 to the mid-1990s. In 1995, we decided to take our sales to the internet and created a website. Our product mix included air rifles, pistols, scopes, mounts, pellets, targets, accessories, and other air gun-related items. The air guns we sell either fire steel or lead BB’s or plastic pellets…

Airtel has had to gear itself to meet competition in various segments – basic services, long distance(LD), International Long Distance (ILD), and Internet Service Provision (ISP).It has forayed into mobile service provision as well. Objective of study are: What marketing strategies the Airtel is implementing to defend and increase the market share. To find who are the competitors of the Airtel and the market shares of the competitors and what strategies Airtel is implementing to beat its competitors…

in the airline industry: A comparative study of Malaysia Airlines and Air Asia Kee Mun, Wong* and Ghazali, Musa Faculty of Business and Accountancy, University of Malaya, 50603 Kuala Lumpur, Malaysia. Accepted 23 March, 2011 Brand is crucial in differentiating the superiority of products or services over others. This is an exploratory study examining the differences in brand satisfaction between Malaysian Airlines (full service airlines) and Air Asia (low cost airlines) in Malaysia. 350 usable…

Sky Air Inc.: Business Ethics Case Brock A. Reeves University of St. Thomas Summary of the Case Study Sky Air Inc. was an airline with its head office in Idaho Falls. It came into being in 1986. Its founder, Samuel Kaplan, was once an air force mechanical engineer. Apart from his engineering background, Mr. Kaplan was also a talented golf player. Having been born and brought up in Idaho Falls, Kaplan found out that there was a gap in the airline industry there. He believed that the region…

quite competitive with multiple players and various elements effecting the industry environment. AirAsia has developed a specific set of resources and core competencies that it has exploited in order to become the leading short-haul LCC in South East Asia. AirAsia’s strategy employs cost and efficiency optimization by utilizing its key resources; thus, possessing capabilities necessary for success. AirAsia’s tangible resources, including its fleet and hubs, enhance the company’s low cost capabilities…

Title: Hatch Asia Time 2001 Summary: • Statement of Objectives To formulate a strategy that will help Hatch Asia attain its objective and will help them avoid the happening of the same crisis again • Central Problem The need to develop a strategy that will help them become a strong company while attaining its objectives. • S.W.O.T. Analysis Strengths It is a well funded business incubator for Asian high technology businesses The company have a wide scope of services and have a unique,…

Ryan Air Case Study Strategic Management Names: Table of Contents Step 1: Identifying the positioning questions 1.1 Summary of the case pg. 2 1.2 Main Questions & Problems pg. 3 1.3 How was the strategy developed? pg. 3 Step 2: Gathering & analyzing the facts 2.1 Ryan Air Environment Analyses pg. 3 2.2 Ryan Air Strategic Capability Analyses pg. 5 2.4 Ryan Air Competitive Strategy & Business Model Analysis pg. 5 2.5 Ryan Air Stakeholder expectations & purposes Analysis…