Case Study: Barstool Sports

Decent Essays
Entry #1: Durkheim In this portfolio, I decided my test case would be a popular sports blog Barstool Sports. This blog was started in Boston, Massachusetts in 2003 by Dave Pourtnoy. What began as a daily sports gambling newspaper has become an internet powerhouse with an extremely supportive fanbase. The fans of Barstool Sports refer to themselves as “Stoolies.” These fans can be seen waving the Barstool flag at major events that range from Patriots football games to the Inauguration of President Donald Trump. Generally, most stoolies are 18-34 year old males. They have an undying commitment to the bloggers at Barstool and have formed many different movements based on the ideologies of the individual bloggers, as well as the ideological foundations…show more content…
The bloggers truly represent the views of the stoolies as a whole. When examining the totemic religions of Australia, Durkheim writes that, “The god of the clan, the totemic principle, can therefore be nothing else than the clan itself, personified and represented to the imagination under the visible form of the animal or vegetable which serves as the totem” (Durkheim 112). In this same way, Durkheim would see the god of the stoolies not as the bloggers themselves, but the collective values and ideologies held by the stoolies. The fandom of the blog does not depend on the particular bloggers or their characters, but rather the ideas that are written and proclaimed as foundations of the…show more content…
From Durkheim’s view, the stoolies have a very unified set of beliefs. They believe in a carefree attitude towards life, always looking for the next beer and sports team to root for. Additionally, Durkheim would see the “Fire Goodell” movement as an example of the separation of the sacred and profane. To many stoolies, New England Patriots football is sacred. It should not be infringed upon by things of the “real world.” When Roger Goodell infringed upon this sacred space, he was attacked by all stoolies. Durkheim would view the separation of football and “real life” as a separation of the sacred and the profane. While Durkheim’s theories do provide some insights into different aspects of Barstool Sports, the gender and age range of the readers of Barstool sports would remain obscure. Durkheim focussed much of his energy on the community, rather than specific individuals. In this case, there would not be a great explanation for why the specific individuals who follow and believe in the foundations of Barstool do, while others whose background is different, do
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