Case Study: Collaborative Innovation Between CPG Company

Neiman Marcus is a large luxury retailer that has various aspects of the business that contributes to their success. A company that operates to the size of Neiman Marcus has to be organized in all aspects of its business to be able to run as smoothly as possible. Without the primary activities Neiman’s would not be able to operate to the scale that they currently do and for as long as they have. Neiman’s has its own distribution centers in Pennsylvania and Texas that supports the Neiman Marcus stores and they also have fulfillment centers that takes care of their online customers. Since Neiman Marcus participates in ecommerce, “the company utilizes two freight consolidators, one on the East Cast and one

Target Corporation enhance its information warehouses with latest big data that is technologically sophisticated to crunch large data using complex algorithms and provide vital output data for a daily operation as well as strengthen its capabilities over its rival which is a competitive advantage and speed up worker productivity. A quality tracking tool provided by information system tracks each package, parts ensuring the goods meet the quality standard.

The internal team of software engineers of the company are developing new IT driven customer innovation projects that include 156 screens dubbed ‘Browse and Order’ – in store terminals where customers can buy M&S’s entire online range across 63 stores. Moreover, M&S has equipped 1500 customer assistants with i-pads to enable them to demonstrate to the customers, the store’s full range of the products, its availability and its sizes.

Recent advancements in technology offer the organizations of today and the future boundless opportunities for improvements in service delivery. Although experts agree that the alignment of technology and the overall business strategy is both necessary and imperative, no clear path to optimum alignment exists. Christopher Nuckles, a IT Director I interviewed demonstrated full awareness of this fact. he and the company’s CIO, Matt Carey, and the executive IT leaders and displayed optimism the “interconnected retail strategy” they have for the company will ensure that Home Depot remains the product authority for home improvement. As part of the technical team that developed, enhanced, or supported several of the technological systems at Home Depot, Nuckles believes that the key to a successful technological future is innovation. Nuckles recognizes that the biggest hurdle for the Home Depot technology is the emerging e-commerce and he adds that Home Depot is ready for the boom. He explains that plans are underway to optimize the Home Depot mobile application entirely and make it available on all platforms so that the company remains relevant as technology keeps advancing.

Point of Sale (POS) data systems have allowed the supermarkets and supercenters, to be able to better understand the consumer purchasing behaviors. This has allowed the stores

The fact that the design of the network infrastructure is aging, the addition this program will not have a substantial impact on the company 's current existing capabilities. With the presumption that all of the risks involved in developing the system are identified, the development team should have no problem in designing the program to success. Early analysis shows that the program will most likely be developed as an enhancement to the current POS system, rather than starting a new program, this way it will easily integrate with current systems and existing key components all ready active. Kudler also used a POS server, which would be a good staging ground for the Frequent Shopper database.

The information systems used by JCP are varied and very useful for the betterment of the shopping experience of the average customer. The versatility of the POS has the ability to provide for the shopping needs of

Midsouth Chamber of Commerce, a nonprofit, member driven, business advocacy group is in the processes of upgrading their current information system. Midsouth has decided they need to upgrade their information system to a more currently system, in order to increase revenue producing opportunities. Their original IS system was built by an outside consultant (who is no longer in business) on a departmental need base, rather than a company wide need. The original system was put into place in 1987, with modifications done in 1993, and 1995. During this time all IS decision were made by outside

The strength in the existing information system is that the modules that are installed reduce the manual data entry, thus eliminating unnecessary errors to the information, by allowing the modules to share information provided by the point-of sale machines. The POS system itself is a major benefit to the IT system as a whole, due to the number of transactions it is

The InsuraCorp IT department will face several challenges associated with centralizing operations. InsuraCorp’s three major businesses, individual insurance, retirement plans, and group insurance, once handled all of their marketing strategies independently from one another. Recent changes implemented by the CEO has brought new goals for the organization into view. In order to achieve these goals the CEO decided to centralize consumer activities for a more streamlined process. The concept of giving consumers a dashboard of their various products in a centralized location to allow for better opportunities and business growth would be challenging. This change meant the IT department would need to find ways to implement new software, provide

point of sale system. The POS system is a perpetual inventory counting method that electronically records items immediately upon their point of sale (Stevenson, 2015, pg. 552). In other words, as a cashier scans a customer 's groceries, each scanned item is automatically recorded in the system and deducted from the store’s inventory. Implementing a point of sale would benefit a business’s inventory management function in several ways. First, the POS system will provide managers with a continuous flow of updated information (Stevenson, 2015, pg. 552). As a result, the information will provide more accuracy when used for sales forecasts and analysis, which substantially affect inventory decisions. Continuously, this inventory system would also allow greater flexibility in the sense that it can be wirelessly linked to the main company’s inventory system, creating a network of the company’s inventory systems. The POS system is capable of tracking many operations at once and can be modified according to management’s needs (MacCarthy, n.d.). This flexibility would undoubtedly benefit a large company like Wegman’s with many store locations. Lastly, the system is able to help businesses maintain a high level of customer service. Because the system gives customers a receipt with the price and quantity of each item purchased, the customer is able to see exactly what he or she purchased. This practice

To grow in the highly competitive consumer products market, Newell Rubbermaid's strategy has long been one of acquisition. One of the company's strengths has become its ability to quickly integrate new companies into the Newell Rubbermaid business. But with each acquisition, the IT and business teams were left struggling to manage additional independent brands with very divergent sets of technologies. With the emergence of e-business as an increasingly important opportunity for driving down costs and providing better service online, Newell Rubbermaid recognized the importance of finding a new, centralized platform to support their divisions.

In today’s environment, it is extremely essential for retailers to embrace technology in the course of their businesses. This is mainly because a significant number of consumers can be attracted and accessed through technological measures. It is essential to appreciate the fact that data, infrastructure and e-commerce software form the basis of United Parcel Service’s technological superiority. All these tools play a pivotal role in supporting the company’s e-commerce strategy and the company’s business strategy as a whole. One of the key attributes of United Parcel Service is its commitment to investing in researching emerging technologies. This gives it an exceptionally competitive advantage. United Parcel Service (UPS) consistently seeks to embrace technologies that that enhance the company’s efficiency (Russell Baker, 2008). The company’s commitment to technological advancement made the company appear in InternetWeek’s top 100 companies in 2004 (Russell Baker, 2008). On the other hand, InfoWorld ranked the company as the seventh company with the most significant contribution to technological infrastructure.

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Customer Inquiries ($850569) – This process/activity can be automated through Point of Sales (POS). The strategy can reduce the associated overheads and at the same time improve customer experience.