Case Study : Hershey Foods Corporation

Milton used a caramel recipe he came by during his recent travels. This was the company that made him known as a “candy maker” and also set the stage for upcoming accomplishments. Using the experience he has with the Lancaster Caramel Company he moved about 30 miles northwest, near his birthplace. During the 1893 World’s Columbian Exposition in Chicago is when Milton first became fascinated with the art of chocolate making. He then gathered large supplies of fresh milk, used to produce fine milk chocolate. Back in that time, milk chocolate was a luxury product, so he was excited and inspired by that. Milton was determined to make a recipe for milk chocolate and later sell it to the American public. Milton decided to sell his caramel company for $1 million and devote his attention to making chocolate. The first Hershey bar was the created in 1990. Hershey’s kisses were then developed in 1907, and then lastly came along Hershey bar with almonds in 1908. On March 1903 he started the makings on what was to become the world’s largest chocolate manufacturing company, completed in 1905. It became the first nationally marketed product of its kind. Milton has the characteristics of hard work, confidence and not giving up. He has these characteristics because he failed 2 times, and still continued to try and make a successful company. He went through many trials and errors and eventually proved that he can and was successful. Milton has proved himself to be a courageous

Hershey is a company in the confectionery industry that produces and sells chocolate and candy. Hershey mainly focuses on its chocolate products, such as Hershey bar, Reese’s, Hershey’s Kisses, Hershey’s Bliss, Almond Joy, Mounds, York, Kit Kat and Reese’s Pieces.

The Hershey Company is the leading North American manufacturer of quality chocolate, non-chocolate confectionery, and chocolate-related grocery products. The company is also a leader in the gum and mint manufacturer category as well. In this paper, I will discuss the history of the Hershey Company and the impact it has on the United States and the rest of the world.

Milton Hershey singlehandedly revolutionized the chocolate industry in the United States. In his time, he was one of the few major company owners who actually cared about his workers and their well-being. Not only was he setting the bar for treatment of workers, he was the first man to bring the decadence of milk chocolate, previously reserved for only the richest of folk, to the mass market of America. While bringing milk chocolate to the masses, he also established a sustainable source for his ingredients, a rarity for that time. In his wake of successfulness, many imitators and copies soon followed with their own brands of chocolate. However, Milton Hershey was the leading philanthropist and business leader of his time with his use of sustainable ingredients and his commendable efforts in times of war.

“The Hershey Company” was founded by Milton Hershey in 1909. In 1894 they decided to produce a sweet chocolate as a coating for his caramels. The company was originally located in Lancaster Pennsylvania. The company is now headquartered in Hershey, Pennsylvania and is a global confectionary leader. They are known for their chocolate, sweets, mints and other snacks.

* Nestlé should find a way to become involved with the Baby-Friendly Hospital Initiative, like sending in donations or even working with the organization to help.

In 1907 the Hershey Chocolate Company started producing a flat bottomed milk chocolate candy which Mr. Hershey decided to call the Hershey Kiss. In early production the Hershey Kisses were individually wrapped in little squares of silver foil. In 1921 when the wrapping machine was invented Hershey decided to give the Hershey Kiss a “plume” like appearance that we recognize today. This was to signify to consumers that this was a genuine Hershey’s Kiss Chocolate. This was eventually trademarked in 1913. Over the next two decades the Hershey Chocolate Company would produce several more products. These products were Mr. Goodbar (1925), Hershey’s Syrup (1926), chocolate chips (1928) and the Krackel bar (1938). During the Great Depression of the 1930’s these products made it possible for employees to keep their jobs and the company was able to sustain profitability. During even harder times, WW II, The Hershey Company provided survival rations of chocolate bars for military use. By doing this The Hershey Chocolate Company earned no less than five Army-Navy “E” Production Awards for its exceptional contributions to the war effort. In fact, the company’s machine shop even turned out parts for the Navy’s antiaircraft guns.

After 40 years of dedicated service for the Kroger Co., it is with mixed emotions that I announce the retirement of Patty Johnson, District 1 Drug G/M Coordinator. Patty joined the Kroger Co. in 1976 as a cashier and has held many leadership roles through the years, including Lead Bookkeeper, HR for new store openings, District Accounting trainer, Key Retailing Specialist, FE Coordinator, Quevision rollout Coordinator, WiES Coordinator and Drug/GM Coordinator.

It all started with a smell. Milton Hershey was in Chicago, at the Columbian Exposition. (It’s pretty a candy showing) All across the world people with candy were there to see if the Americans would buy their candy or inventions. As soon as he entered the grand exhibition hall, he was stuck by a smell that filled the air like a heavenly breeze. At last he found it, in the back corner of the hall, there were men from Germany making chocolate.

Kraft Foods recent success with the sales of its single serve coffee pod system in Europe has encouraged the company to release single serve coffee pods in North America. Market research has suggested that the single serve coffee pods will be successful in Canada as well. Currently, the Canadian market is among the world’s leading coffee drinkers consuming 3.5 million cups daily in 2003 and attributing to $600 million in retail sales of instant, ground and whole bean coffee. Kraft Foods needs to decide whether or not to simultaneously launch the single serve coffee pods in the Canadian market alongside the planned launch in the North American market. Kraft would need to capture 35% of the coffee pod market share in order to be

he employed over 14,000 people in his business. In 1893, Milton went to Worlds Columbian exposition. It was here that he had to take a closer look at the art of chocolate. And yet again Milton Hershey became fascinated with the entire process. “With a thriving Carmel business already in hand, he decided to start the Hershey chocolate company.” (Bilbrey 2) Milton wanted to concentrate more on milk chocolate rather than Carmel. After several years, he started a candy-making factory in Derry Church. “The factory had modern machinery and was considered as a path breaking unit in the history of Hershey and the candy industry. Milton Hershey’s experimentation with the milk chocolates in the long run led to the discovery of the Hershey bar which became popular with everyone. But in 1924 was a land mark in Milton’s career when he found the most impeccable way to mass-distribute his chocolates with the introduction of foil

The Hershey’s company came into being in the year 1894 by Milton Hershey when he decided that he wanted to coat his caramel with chocolate. Situated in Lancaster, Pennsylvania, the new corporation was labeled as The Hershey Chocolate Company. The company started producing all sorts of chocolates in 1900. By manufacturing in masses, Hershey’s successfully decreased the per-unit cost of milk chocolate, and milk chocolate one being a luxury, became so cheap that everyone could afford it and enjoy it.

In 1871, Milton Hershey left school and was assisted to a local printer who published a German-English newspaper. Milton didn’t like the job quite much and he ended the job immediately.As a teenager, Hershey was a candy maker in Lancaster, Pennsylvania. He then decided that he wanted to create his own business in Philadelphia. He worked very hard in this business for six whole years, but kept failing. Later, Hershey decided to move to Denver. Hershey’s mother came in and found a job with a confectioner. The confectioner’s name was Joseph Royer. Joseph Royer taught Hershey on to make caramel. Hershey who fourteen years old turned to have instinctive talent for candy-making. Then he learned the art and science of producing flavorful confections.

This case was written by P. Indu, under the direction of Vivek Gupta, IBS Center for Management Research. It was compiled

In 1894, the Hershey Chocolate Company began in Lancaster, Pennsylvania when Milton Hershey decided to begin producing chocolate coating for his caramels. In 1900, Hershey expanded their business by producing more goods. Once Hershey began mass production, they were able to minimize production costs and make high-quality milk chocolate. After this new production model was established, Hershey began to expand its facilities throughout the northeastern United States. They also increased their supply chain efficiency by building a new facility in close proximity to ports and dairy farms that supply Hershey with its raw materials.