Case Study: Kristen Cookies

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Kristen Cookies Case Study Introduction Two students are planning to start a cookie business called Kirsten Cookie Company. The company is to be housed in a dorm room with many restrictions that limit their production capacity; mainly because of the limited space. Since college students often lived on slim budgets, the students thought they identified a market niche by being able to produce cookies at an affordable price that are custom made to state and freshly baked. Therefore, the students identified the needed raw materials as labor, cookie dough, and boxes. There is a small oven and all of the need equipment to manufacture small batches of cookies. Furthermore, the students hope to only have to run the operation for a maximum of 4 hours per night, using the oven in the room which can bake a maximum of 12 cookies at a time. Any more of a time requirement might place undue pressure on their studies and thus should be avoided. Bottlenecks In Kristen's Cookies there were two potential bottlenecks in the process that could improve operations significantly. One such bottleneck would be the quantity of the trays that they possess. If they had more trays, the students could run simultaneous processes. This would represent a rather inexpensive improvement in operations. Another potential improvement would be if the company would choose to add another oven then it could improve operations even further. However, this would a significant investment and also is

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