Make My Trip Business Strategy

4. Brand erosion is also a key factor to take into account. MMBC is doing things right in the eye of the core consumer and can possibly stumble with its brand equity if they introduce a new product.

All their suppliers range from small farming cooperatives to multinational corporations . They consider factors such as capacity, quality and cost when selecting companies to buy from. In addition, seek only to work with suppliers that can consistently meet standards and specifications and

The technology enhancement improves the efficiency of the supply chain, safeguard customer information and boost infrastructure associated with the target web portal for supporting online and mobile community an offensive complementary strategic option. The internal information

{Build the Supply Base: supplier selection1. supplier evaluation- find potential suppliers, supplier certification (qualification, education, certificationISO 9000,14000). 2. Supplier development- integrate supplier in system, quality require, product specs, schedule/delivery, procurement polices, training, engineer/production help, information transfer procedures. 3. Negotiation- significant element, strategies: Cost based price model (open books to supplier, based on time and materials) Market based price model (based on published, auction, index prices: commodities) Competitive bidding (most common, no longterm relationship, request for rfq). 4. Contracting- share risks, benefits, incentives. Centralized purchasing, E procurement (online catalogs/exchanges, online auctions).} Logistics MGT- obtain efficient operations through integration of all material acquisition, movement, and storage activities. Frequent for outsourcing, allow competitive advantage from reduce costs and improve customer service. 1.Shipping systems: truck(flexible, moves majority manufactured goods) rail( large loads, containers) Airfreight( fast/flexible light loads, expensive) water( used for bulky low value cargo, oldest way of transportation) Pipelines( transport oil, gas,

MIT is taking initiative in differentiating their products as they are seeking out new opportunities, such as importing from Italy. This would most likely allow MTI to be differed from the competitors in the industry, and improve brand image and gain customer loyalty. This industry has very high threat of substitute products as well as the

Strategic alliance is an agreement between two or more organizations to cooperate in a detailed business activity, so that each get benefited from the strengths of one an other, and gains competitive advantage. The formation of strategic alliances has been seen as a comeback to globalization and increasing doubt and difficulty in the business environment. Strategic alliances occupy the sharing of knowledge and expertise between partners as well as the reduction of risk and costs in areas such as relationships with suppliers and the development of new products and technologies. strategic alliance is sometimes equated with a joint venture, but an alliance may involve competitors, and generally has a shorter life span. Strategic partnership is a closely related concept. This article analyzes definition of strategic alliance, its benefits, types, process of formation, and provides a few cases studies of strategic alliances. This paper tries to synthesize the scope and role of marketing functions in the determination of effectiveness of strategic alliances. Several propositions from a marketing perspective about the analysis of alliance process are formulated. On the basis of the propositions, a framework is developed for future research

1. MM possesses a competitive position in this segment in terms of quality product offering and close customer relationships through high level of customer support.

Answer 2. There should have successful partnership with long term commitment and it encourages in investing improvements in supply chain to mutual advantages. Thus, it will build and improve long term commitment with the form of collaborative framework partnership with the involvement of business to business relationship and it will meet the expectations in terms of goals and objectives.

(The last suitcase was shoved into the back of the bus, and our next stop would be Winchester, Virginia.) My youth group and I were headed to Philadelphia, Pennsylvania for a mission trip. We would be involved with a program called P-2 mission, which partnered us with a local church, Calvary Christian. During the day we would be doing street outreach and during the night we would be hosting a Vacation Bible School. There was an urgency to have this church up and running because the community around it was crumbling. The church itself was located in a shanty town. Violence was on the rise and the community was in desperate need of a strong foundation. The corruption was spreading so rapidly that the church’s basketball court was becoming a place where sexual predators would prey on young children.

Second-tier domestic producers (12.5 % market share in ECR, Case study - exhibit 3), medium-size competitors and regional producers, category to which MMBC belongs. These companies try to follow the major players in their product offering and marketing strategies, but fall short on the financial and marketing capabilities. They constitute MMBC’s main competition.

Third, the acquisition of customers with the cost of ¥10,000 isn’t too large to cover up with the profit in following years. The middle school teams that Maru sponsored will receive clothes with MBC logo and phone number on the arms. And the MBC advertisement will also be shown on the league rulebooks. This is a great placement marketing that can efficiently increase

Aircraft industry has only small suppliers while the customers are all over the world. As above mentioned the industry requires large complex cooperate alliances in its hierarchy, only few countries having high tech industry basis are able to

E-Commerce-Allowing Malaysia Airlines to reduce distribution costs by providing a convenient, easy to use Internet Booking Engine.

This company that was very successful about the marketing and distributing is a computer distributorship in the Sharahad. The Mizar Marketing has staff system that has skill to serve customer. They can serve American computer company even thought they didn’t known American’s culture and speak English.

First is by financing and aligning the business on the Income Statement. As per financial analysis above mentioned, MAS shows remarkable transformation during this phase. Based on Exhibit 1.1 the actual performance supersedes the projected plan projected a year ahead of time. This is a success due to fares increment, elimination of unprofitable routes and increase in efficiency.