Case Study Of Elie Saab

SABA is known for its uniquely styled women’s wear and has a loyal customer base. It was realized that apart from the position where SABA is currently situated, there is an opportunity for SABA to enter the market at a lower price, with a totally new product. After analyzing the market and the strengths and weakness’ of

To do this, it's a matter of thinking ahead, preempting fashion trends and customer perceptions and delivering these innovations to their customers, before they have anticipated them. That, in its true sense, is Hameedia's role and that is the niche Hameedia aim to fortify with their customers. It also remains the fundamental reason that their strengths in design, development, verticality and value addition executed via an efficient productive professional team remain a vital ingredient to Hameedia Company success.

The following SWOT analysis will allow us a in depth look at the companies Strengths, Weakness, Opportunities and Threats. It will allow us to have a better understanding of both the European and International aspect of the brand.

For a company to create a SWOT analysis, they have to have a clear set objective so that they don’t face any serious problems such as wasting much needed time

The second part will present the SWOT analysis based on internal and external environment. The last section is to set the marketing objectives for developing the marketing strategies.

A SWOT analysis assesses the internal and external environment your product will be operating in. To perform your SWOT analysis, discuss two strengths, two weaknesses, two opportunities and two threats. Remember strengths and weaknesses are internal to your business usually having something to do with you and or your employees. Opportunities and threats are external, usually having something to do with competition,

This case study will focus on questions relating to a SWOT analysis. Based on the SWOT analysis questioning, we will formulate a mission and vision statements. We will later create several objectives to address the problems presented in in the scenario. In

Elie Saab is best known for his romantic evening wear that exudes femininity. The Lebanese designer has a distinct vision of incorporating the soft and delicate aura of a woman through the abundance of lace, embroideries and embellishments in his clothes. Understanding the common taste that attracts the attention of even the rich and famous of society, Elie Saab has dressed some of the world’s most glamorous ladies including Beyonce, Jennifer Lopez, Emma Watson, Gwyneth Paltrow among others.

The Christian Lacroix house was inaugurated in 1987 in the city of Paris. On July 26, 1987 Lacroix showed his first collection (introducing the “pouf” skirt, known as a milestone in fashion history for its inventiveness) under his very own name, and that year the Council of Fashion Designers of America awarded him, “Most Influential Foreign Designer.” He was referred to as the “Messiah”, by a French magazine, and even Time featured him on the cover. In 1988, he received his second Golden Thimble, and debuted his first Ready-to-Wear collection. In 1989, Christian Lacroix introduced his first line of accessories including jewelry, handbags, shoes, glasses, scarves, and ties. Also, during this year he celebrated the opening of boutiques in Paris, Arles, Aix-en-Provence, Toulouse, London, Geneva, and Japan. In 1994, he created the “Bazar” line, a collection based more on folklore and historical time periods than his Ready-to-Wear and Haute Couture lines. In 1995, Lacroix launched the CL Linen and Towel Collection in the spirit of which he believes, “that fashion and lifestyle are two sides of the same coin.” In 1996, he created his Jeans line. This collection embraces the past, present, and future and was inspired mainly by popular and ethnic art and tradition throughout the world. The fact that

Pierre Alexandre Claudius Balmain was born in Saint-Jean-de-Maurienne, Savoie, France during the 18th of May 1914 and died in Paris, France during the 29th of June 1982. Throughout his lifetime he became a renowned French fashion designer and was founder of the French high fashion house Balmain. The fashion house was founded in 1946, a year after the Second World War finished. Fashion designing ran through Pierre’s veins as his father owned a wholesale drapery business and his mother worked in a boutique managed by her two sisters called Galeries Parisiennes. Unfortunately Balmain’s father died when he was just seven years old. As a result Balmain remembered much of his fondest childhood memories playing in the boutique that his mother worked

Karl Lagerfeld was and still is an influential icon in the fashion industry. Currently, he is associated with the biggest designer brands in the world. How has this individual accomplished so much? I look to explore and analyze his past, and identify the key turning points in which he has impacted the industry most. This in depth analysis will allow us to better comprehend this man’s fashion genius.

This multifaceted man is a visionary and iconic fashion designer, photographer and director film that has created a fashion world in which each detail is perfectly under control. He has hatched an ultra-modern structured style so exquisite and attractive in a way so powerful that emerges through clothes and symbols that are, now, part of his own hallmarks... his style came from a cosmopolitan background, which he acquired in his native city Hamburg, where he was born in September 10th of 1938 to a wealthy German family in middle of pre-war.

Fashion has been around ever since ancient times, since the time of the Romans, it survived the world wars and is yet today a business with rapid changes. Fashion started off as an art form, a way for the riches to show their social status with unique and innovative designs that only they could afford. It was a way to separate the social classes of the society. In this paper I will include the creator of haute couture, and how the following designers developed couture, as well as having leading names in today’s ready-to-wear industry. The list is long, but I chose to focus on the three most important designers of the modern fashion industry.

Elie Saab developed an interest on fashion starting from early ages. Built his first atelier only at the age of 18. His passion for fashion and haute couture grew in the following years and has dedicated himself to his brand from design to brand and customer communications .According to him :“Couture was a creative engine for the entire brand, a marketing tool for foundation of an image on a profound long term level.”

With regard to the problem of the lack of a creative director, we suggest a variety of solutions. Firstly, considering that the coordination of six designers have a vital importance in order to give compactness and homogeneity to the collections, the presence of a creative director is essential. Given the increasingly influential economic crisis , we realize that hiring a new creative director can be a huge responsibility, so we think it could be useful to make each new collection in collaboration with a famous designer from the world of luxury, as other fashion companies do. In fact, by hiring a designer who is well known and recognizable - by all types of customers in every country - not just the