Case Study Of Honda Motorcycle

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CHAPTER - 5 FINDINGS, CONCLUSION AND RECOMMENDATION 5.1 FINDINGS The survey shows that Honda Quality is the major role in Honda Motorcycle and Scooter Industry.  The survey shows that majority of the customers comfort with the Geared Motor Bike.  The survey shows that most of customers will to buy Honda Bikes because of Moderate or Average price.  Honda customers are travel average distance in a month, but 33.75% customers covers 500 to 1000 km.  Half of the Honda customers having a bikes in between price slot 50,000 to 80,000.  The survey showing that Honda Bikes are good in Engine Capacity, most of customer having a bike between 100cc to 150cc Engines.  The customers opinion about features of Honda Bikes in out of 5 according survey,…show more content…
Conducting a survey on "A Study on Market Research to Understand Customer Buying Behavior & HMSI Visibilities in the Vaishnavi Honda, Chikmagalore." under the guidance of Mrs. Shanthal, Dept. of Commerce and Management, CIMS College, Bangalore. I shall be very grateful to you, if you could spare a couple of minutes to answer these questions. Name: .............................................................................. Mobile No: ....................................................................... Email: .............................................................................. Address: ........................................................................... ......................................................................................... ......................................................................................... 1. Occupation : 2. Gender : Male [ ] Female [ ] 3. Age : 18 – 25 [ ] 26 - 35 […show more content…
What about the price of Honda Bike? Low Price [ ] Moderate/Average Price [ ] Highly Priced [ ] 3. Average distance covered in a month? a. 0 - 200 km [ ] b. 200 - 500 km [ ] c. 500 - 1000 km [ ] d. 1000 - 2000 km [ ] 4. Which price slot your Bike belongs? a. Less than 30,000 [ ] b. 30,000 - 50,000 [ ] c. 50,000 - 80,000 [ ] d. 80,000 above [ ] 5. What is Engine capacity of your Bike? a. Less than 100cc [ ] b. 100cc - 150cc [ ] c. 150cc - 180cc [ ] d. 180cc above [ ] 6. What is the ranking ( 0 - 5 ) you would give to the following features of the

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