Case Study Of Parle G

Bombay Sweets & Co., Ltd. (BSCL) is built for snack food for more than 5 decades in Bangladesh and abroad. It made its smart start in the beginning of way back in 1948. Gradually it increased its popularity amongst the consumers fulfilling their demands. Within 20 years time, BSCL had 28 outlets throughout Bangladesh. From their own outlets they serve their customers. In the new millennium, Bombay Sweets is the frontliner in the snack food industry. They are introducing dynamic products and good packaging to satisfy ever-changing appetites and tastes. All are available in a various number of shapes, sizes and flavors. They maintain the highest standard of service to their retail customers through their dedicated sales force.

Next, the character of London Biscuits Bhd is a responsible company. One of the factors to consider includes professional status and qualification of Mr Daniel

in many different product Today, countless producers all over the world rely on the properties

Due to running our own manufacturing plant we are able to implement more strict quality standards. One of every ten products will be thoroughly inspected and one in every 1,000 will be real life tested to ensure that each batch comes out with equally great quality. Western Kicks upper management will also have annual meetings with suppliers to discuss quality expectations. Those meetings can happen more often if necessary and all supplies will be inspected before being used for a batch. If more than 1 in every 50 of an item have to be discarded or returned due to quality problems, a meeting must be held with the supplier as soon as business allows.

For example, packaging materials such as glass, paper and board, plastics and metals help protect the food item from UV rays/ light during the transportation process. By allowing this, helps prevent the growth of micro- organisms within the product. As well as this, packaging helps prevent rancidity in fats. If rancidity is not prevented, unpleasant odours and flavours within the food item are present, resulting in the wastage of the good. Along within this, packaging helps prevent the cross contamination of goods, when being transported from one area to another. Therefore, the Agriculture and Fisheries sector benefit from packaging, as they are able to prevent the wastage of products being transported, as well as being able to uphold a high reputation of the business by marketing high-quality goods.

Every year there is 1.3 billion tons of food wasted across the world. (Thomas, 2011) The wastage includes labour and natural resources for processing, packaging, transporting and marketing. There is 28% of the agriculture which is about 1.4 billion hectares of land that is wasted because of peoples revolting behaviour on food wastage. (FAO, 2013) The food and agriculture organization predicted that food wastage cost is $750 billion every year. (Kirby, 2013) A study had showed 54 % of the food wastage is during the production, harvest and storage process where the rest of the 46% is at the consumption, and distribution stage. In developing countries, food loses during the processing tend to the major problem for food wastage but first world countries loss during

To have an impressive manufacturing criteria that will be met for proper uses of items which need to be bought through online internet and there is manufacturing that has become part of the industry that will benefit you as you won’t have to worry about consistent requirements you will have to consider as you look for items that get sold on this online store for your use and consistently provides you with items you as a consumer will want to insist on using.

As time progress every business can find ways to be more efficient and effective. This can be achieved by analyzing each step of the process and find ways to eliminate "waste". "Waste" can be define here as variables of but limited to time, raw materials, employees, steps in the process, and or

It always makes sure that quality is of tough class and customer satisfying. After we finalizes the items with its upright integrated production facilities, professional R&D know-how and well established QC system, we take utmost care product with the best quality, consistency and great satisfaction to the clients.

Pars Food Limited have a positive philosophy which is portrayed in their slogan “Pars Food, It’s all good”. This slogan promotes the point that within the company there are no flaws and that everything will run well and efficiently. This efficiency and well ran plans can be shown through the company’s code of conduct, core values, strategy and vision.

Once the proper material is acquired, the production process can take place. However, before any further processing, quality

All of the ingredients were of the highest quality and freshness. To ensure this, the parent company came up rigorous standards for product uniformity and quality, which were to be met by all of their suppliers regardless of the region.

Lower Segment: These are price sensitive customers which requires biscuits that are value for money and have nutritional value. Eg. Tiger (100 gms) – Rs 5, Milk Bikis (100 gms) – Rs 7.

In the conclusion, we implement some of the strategic for Hup Seng to improve on their performance. Due to this condition, the quality of biscuits will be judged by the appearance of the goods. Therefore, we would like to explain in detail in this marketing plan

The world‘s largest selling biscuits, Parle G have to continuously play on a mix of affective and conation stages to be the top of mind brand and to keep getting sales in order to defend the huge market share from competitors.