Case Study Of Vanilla Cupcake

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1. Vanilla Cupcake Bakery a.) Product : “Vanilla Cupcake” (Cupcakes) i. Offering -They offer different variety of cupcakes flavor like: *Dulce de leche, Lava cupcake, Butterfinger, Chocolate nutella, Belgian chocolate, fudge brownie, red velvet, vanilla blue or pink ,Classic chocolate, chocolate caramel, Salted caramel,Classic mocha, Banana nutella, Banana cream cheese, Hummingbird, Coffee walnut, Coffee, Carrot, Strawberry, Blueberry, Oreo cheesecake, Cheesecake, Turtle pie, Banoffee and Tiramisu. - They also they offer other food entrée like pasta, sandwiches ,rice meal and salads. *Pasta  Meatball Spaghetti, Pesto pasta, Herbed Bacon carbonara, Spanish Sardines, Baked Cheesy Macaroni, Shrimp Linguine pasta *Sandwiches  Tuna…show more content…
Offering - They offer Italian ice and frozen custard -blendini, gelati, sundae and many more - They offer different flavors of Italian ice every day ii. Performance -They offer good performance: in assisting the customer where and what a possible good combination of ice cream they want to try. iii. Aesthetics - The color scheme of their store evolves with red, blue and green. iv. Conformance - They indeed offer different twist of taste of ice cream. Rita’s adheres to strict product standards. All of their Ice is made fresh daily at each and every location. To ensure to offer only the freshest product available, their Freshness Policy requires that the Italian Ice cream. Ices are discarded if not sold within 36 hours of being made. v. Reliability - Satisfy your cravings for sweets vi. Durability - Rita’s Italian ice, made by the same process as ice cream, freezing the ingredients while mixing them together, which results in a very smooth consistency. But they made it fresh daily. vii. Special Features - It's NOT shaved ice - Made with real fruits and fruit purées - All Ice is served within 36 hours of mixing - Trans-Fat free - Dozens of refreshing flavors (locally, 39 flavors on rotation, more to

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