Case Study On Omango

In addition to these objectives, some of the competitive advantages that help the company maintain its leading position in the marketplace are highlighted in Exhibit II.

see if you can identify additional capabilities and core competencies. Do you think the core competencies mentioned in the case and/or the ones you found are valuable, rare, difficult to imitate, and nonsubstitutable and as such, are also competitive advantages? Why or why not?

Strengths: Minimal delay in production. Avoid lead-level requirements. Safter products for customers, thereby increasing customer satisfaction. Avoid legal issues from foreign and domestic governments. Contract abrogation with supplier if process failure due to supplier. Socially responsible

•Profitable: one of the key criterions for selecting the above competitive advantages is that the company can introduce them profitably.

There are two different types of competitive advantage: low cost and differentiation. We will develop them in this part I.

Technology has changed the way we live our lives in pretty much every way imaginable. In the past, the common belief was that only manual work would be greatly affected by the rise of technology. However, service professions such as the legal profession have certainly seen a change as well. There are discussions what this will mean in the future and whether it will go beyond the current aiding role. If that is so, it could potentially change the current legal framework and question the role of lawyers themselves. There are also issues in relation to the protection of clients through data protection, confidentiality and accountability to look out for. This essay will focus on four main points. Firstly, it will discuss the overall impact of technology on the legal profession, while discussing the potential and feared threat of this. Secondly, exploring the lawyer’s responsibility to offer quality and proper service while relating this to accountability of technology. Thirdly, it will discuss issues relating to confidentiality and the overall role of the lawyer to ensure confidentiality is kept a priority while balancing out the cost reducing and more efficient technologies. Lastly, it will discuss the educational position in relation to technology and the changes that need to happen to prepare future lawyers for their careers.

The advantage is the most vital piece of the agencies strategy. It consists of two parts, a statement of customer value proposition, and a statement of advantage.

“There are 2 types of Competitive Advantage. Firms with lower relative cost than rivals have a Cost Advantage. Firms that are able to charge higher prices (have a higher WTP) than their competitors have a Differentiation Advantage. Firms that have both, low cost and high WTP, have Dual Advantage”( Proenca,Jose).

Competitive advantage is the point of power for any organization as it is the point from which an organization can maximize it's profits if it's been planned for it well .

Competitive advantage(CA) is an advantage competitors gain by providing or offering customers or consumers greater value for their money through product and service differentiation or through lower prices. Maintaining competitive advantage is crucial to many businesses or organizations' success in order to survive in the market. Competitive advantage is characterized by superior performance which could be an attribute to outperform the competitors whether current or potential; or gaining a higher market share in a particular industry thereby ensuring market leadership; or ultimately, maximization of profit.(JOBBER 2010)

In terms of strengths, the company has the advantage of being the market leader, although

Omantel is an organization which is pioneer of the telecommunication industry in the Oman. It is the main internet provider in the Oman and it has market leadership position in the market. The government of the country has 51% share in the company. The company has formed itself a major global hub through presently 10 submarine cables landing in the country such as PLAG, EPEG, Mena, POI, OMRAN, BBG, GBI, Falcon, EIG, and TWA etc. The company designed a project in the 2015 for the application of the FTTH type of technology in the Oman and for this the company won award for the best maintenance of the quality for the HR in the company (Omantel, 2017).

Competitive advantage is explained by Mahoney and Pandian (1992) as the function of industry analysis, organizational governance and the firm’s effects in the form of resource advantages and strategies. In order for a firm to be competitive it must adapt to the volatile business environment and through strategic management decisions establish a competitive advantage that will ultimately produce superior performance relative to its competitors (Akimova 2000).

What is a competitive advantage for the company? How can the management use it? Make SWOT analysis for the company.

Omantel is the leading telecommunication in Oman in mobile network in both in subscriber and revenue.