How Does Tesla Motors Play A Key Role In Business Development And Innovation

Tesla Motors is a global enterprise specializing in the design, production, and marketing of electric powered vehicles founded in 2003 by the young businessman, Elon Musk. Elon is well known for co-founding paypal, and now he amazes the world again with his incredible vision of Tesla Motors, and being the main product architect. Tesla Motors appeals to the environmentally friendly market, by currently being the only company to sell a zero-emission sports car. Tesla’s fundamental motive and selling point is producing only electric vehicles, as opposed to competing companies, producing a combination hybrid, or diesel car.

In light of the constant rises in petroleum prices, climate changes and an economy recovering from the effects of the recent economic downturn, consumers have started to reconsider the usage of electric cars (Global EV Outlook, 2013). Electric Vehicles [EV] have been around since the 1830s, yet it is only recently that countries have experienced an increase in their production thus redefining tomorrow’s automobile and transportation industry. This year, the global production of EV is predicted to rise by 67% (IHS, 2014).

Looking around, you may notice the sudden surge of sustainable engineering all around you. From new LED light bulbs, to many different kinds of robots this epidemic is sweeping the world more and more. While we are slowly shifting towards new technologies, there is one that has gained extreme popularity over the past couple of years. It is electric cars. Going a few years back to 2010 there were a few companies introducing their first models of electric cars, but almost no one was interested in buying them, and some people even hated the idea of driving one. Since then many aspects have changed and electromobility has become one of the most debated topics in car industry. So what are advantages and disadvantages and why are they so popular now?

In this speech I have explored the history where they are today, and what is to come of electric cars. The electric car will get you to where you want to be without polluting the air. As Jay Leno once stated after driving the Tesla electric car, “If this is the future, I’m not that

In 1830 the first electric car was made. It impacted how cars could be made. First generation electric cars paved the way for modern EVs because they can be more efficient, are getting increasingly popular , and more safe. Electric cars are influencing our technology and our economy. Electric’s are helping the world and “Ultimately, all-electric cars will reduce America’s dependence on petroleum” (Bell,11). because our existing oil is running low. Also electric cars are getting noticed now. Unlike in the late 1900s where they are being produced but were too expensive to buy and weren't practical.

The car market has been ran by companies such as Volkswagen, Toyota, Ford, BMW, and many other companies, but one of the newer, up and coming companies in this market is Tesla Motors Inc. Tesla has been around for a little over 10 years, and have come quite a long way from where they began. Tesla now sells luxury electric vehicles different than any other electric vehicles today, and they have big plans for expansion in the future. Tesla may not be one of the biggest car companies today, but one day they will be considered alongside companies such as Toyota and Ford.

1. No emissions. One of the big reasons EVs are so attractive to some is that they emit absolutely no emissions. If you are worried about your direct impact on the environment, an electric vehicle will allay those concerns.

Tesla electric vehicles from Tesla Motors are gaining a reputation as the cars of the future. These models are not only known for their luxury features, acceleration, power, and nearly silent electric engines, but also for their green appeal. Individuals who can afford the hefty price tag are purchasing these vehicles because they are classy, fun to drive, and better for the environment than the standard gasoline car. Tesla Motors are leading the way in innovation in the American car industry with their Tesla electric models.

Tesla has sold a bit more than 1,000 high-stop electric powered sports automobiles and plans to offer a decrease-priced sedan inside the next few years. Nissan has its Leaf, and Ford aims to go into the marketplace with an all-electric powered recognition in 2012. general vehicles Co. will soon promote its component-electric Volt.

Tesla Motors are noted to have personnel with a unique expertise in their field of work. These individuals help in carrying out activities that lead to the great performance of the company. The various innovations applied by these people is what led to the better performance of the company. Elon Musk along with taking over the leadership of the company brought about his experience in the firm and this was to influence the future performance of the company. Elon masterminded the designing of the Roadster and also included the marketing of the ordinary vehicle in the goals of the company (Hunger, 2010). This was something which had not been done by those who were there before him and thus his

Founded in 2003, Tesla is an electric car manufacture company that started in California, they are considered leader in its category. Tesla electric cars not only outsold Nissan Leaf and GM electric cars in US. Their latest Model S had also outsold BMW 7, Audi 8. Tesla is also targeting SUV consumers with their Model X.

Elon Musk cofounded Tesla Motors, an American automaker, in 2003 and was among the first investors of the firm initially investing 7 million dollars and later adding another 30 million United States dollars (Rothaermrl, & Zimmer, 2014 p.2). Tesla Motors designs and markets electric cars in the United States. The main competitors of Tesla motors in the United States market are local firms General Motors, Chrysler, and Ford. Other foreign motor vehicle manufacturers that have entered and established themselves in the United States and compete with the local firms include are Toyota, Honda, Nissan, Hyundai, and KIA from various Asiatic countries; and major European manufacturers including Daimler, BMW, and Volkswagen and its subsidiaries Audi, and Porsche (Rothaermrl, & Zimmer, 2014 p.4). These foreign automobile manufacturing companies have over the years eaten into the market share of local firms, which as at the end of 2012 stood below 30 percent because of the quality, and fuel efficiency of these cars and other features.

Tesla has a few elements to their strategy, one being they keep their product line simple. Elon Musk was highly involved with the production of the Tesla Roadster and as of December 2012 the production of this model has been ended due to the introduction of the Model S, a luxury sedan.

Unique position in automotive industry: there is public excitement for the vehicles Tesla manufactures. Tesla has a climbing interest among investors as that population continues to grow and the company’s value is increasing with the development of a sound financial strategy for future value. The intangible appeal of the Tesla car product is the high-value of a new company projecting market confidence.

Tesla is not the innovator of electric car. The technology has already existed since 1959, but due to the factor related to the timing, the company had to cease its operation. The factors involve timing such as, low oil price, supplies of oil, global warming, people awareness regarding eco friendly or green environment.