Case Study: Opening Your Own Dunkin Donuts Essay

As a district manager, many responsibilities come with the job. District management is responsible for virtually all the operations in the company with respect to the business goals that have been set out in the company plan. This is especially the case when the district assigned is a group of new area start-ups. District managers are responsible for the allocation of resources, hiring, training and managing teams. The roles of a district manager starting new Dunkin’ Donuts locations are no different yet they include the responsibility for a smooth start. These added responsibilities include job design,

When you reach two o’clock p.m. you immediately start to feel sleepy and very irritable. If it was the weekend you could easily go lay down and take a nap but when you’re at school or running around at work you typically reach for the next best thing - coffee.

District managers are directly responsible for hiring training and overseeing these new teams. They are also responsible for the ordering receiving and control of the initial inventory.

It is an honor to receive this great promotion as District Manager of Dunkin Donuts. As a newly promoted District Manager, my goal is to share and expand my Managerial experience by building successful employee teams for each of the five locations that I will be responsible for. I also want to provide a very positive environment for both the customers and employees within the Dunkin Donuts premise. It is my promise to responsibly serve our guests, communities, Franchisees, and employees. Dunkin’ Brands offers a comprehensive series of award-winning training programs for crew members, managers and franchisees designed to foster deep connections to our brands’ heritage and improve the guest experience and business results at the restaurant level” (Dunkin Brands, 2014). My job is to foster Dunkin’ Brands core values into the organizational structure of each location. The purpose of this paper is to identify and explain how job design, organizational design, recruiting and selecting, training personnel and performance appraisals are key elements in creating successful establishments.

The process of opening new subsidiaries of a company is usually tricky because without serious organization and management the project can make the company incur losses. The project is also supposed to be done within a short time so that the new branches can operational and help in increasing the revenue of the company. This paper will look at analyzing the project of increasing the number of locations by Dunkin Donuts.

Congratulations!!! The store owner of Dunkin Donuts has decided to open five new locations over the next two years. A new District Manager will be needed for these new locations and will present many new opportunities. The new district manager will be given complete control, authority, and responsibility to structure, staff and operate the five new locations. The new opportunities will be challenging, but it will also be rewarding. Seeing the new location grow into thriving businesses will show the store owner that he made a great discussion. Many key components will be among the challenges and will include job design, organizational design, recruiting strategy and methods, and training

As the rising District Manager for the new Dunkin’ Donuts stores, many factors must be presented, analyzed, promoted, and executed. Opening new stores requires innovative ideas, being ahead of the game with the newest trends, and stabilizing the stores for the least amount of turnovers. Managing stores also means maintaining respect while coaching is vital. This requires feedback on both upward and downward channels of communication. For the purpose of this paper, Dunkin’ Donuts will be assessed and evaluated based on its job and organizational designs, criteria for recruiting and selecting for

As the newly appointed District Manager of Dunkin Donuts I find that it is my job to develop a team of employees who can help to ensure quality service and contribute to making each individual store a success. In this essay I will be discussing the job design that I have chosen as well as other strategies that I plan to use in order to make sure that I am building the right team of employees. First a little background as to why I first began working with this company. Dunkin Donut’s mission statement reads: "Make and serve the freshest, most delicious coffee and

As I climb the Hierarchy’s ladder with the rise of District Manager for the new Dunkin’ Donuts stores, several factors must be acknowledged, analyzed, promoted, and executed. Opening new stores requires innovative ideas, being ahead of the game with the newest trends, and stabilizing the stores for the least amount of turnovers. Managing stores also means maintaining respect while coaching is vital. This requires feedback on both upward and downward channels of communication. For the purpose of this paper, Dunkin’ Donuts will be assessed and evaluated based on its job and organizational designs, criteria for recruiting and selecting for optimal efficacy, and appropriately training and appraising employees.

With most of the world basically running on coffee, you have more and more different places to buy your coffee every day. Trying to narrow down your options to find the best coffee can seem like a nightmare. The two main and most popular coffee corporations to choose from would be Dunkin’ Donuts and Starbucks. When choosing a specific location from the two places for your coffee needs there are things to consider such as: price, quality and convenience. I, a 4-6 cups of coffee a day drinker,have had coffee from both places, and have become what you could call, a coffee expert.

I have chosen Dunkin Donuts for my Ethnography of a Coffee House report. Opened in 1948 by William Rosenberg in Quincy, Massachusetts, Mr. Rosenberg named his restaurant “Open Kettle” which at that time served only donuts and coffee. Two years later in 1950, Mr. Rosenberg renamed his restaurant “Dunkin Donuts.” Mr. Rosenberg’s goal was “make and serve the freshest, most delicious coffee and donuts quickly and courteously in modern, well-merchandised stores,” a philosophy which still holds true today (News Dunkin Donuts).

In 1883 Bernard (Barney) Kroger invested 372 dollars that consisted of his life savings to open the first ‘Kroger’ grocery. That first store, located at 66 Pearl Street in downtown Cincinnati, would soon turn into the giant retail chain that consists of nearly 2,500 stores all over the country and most recently produced sales of over 76 billion dollars. Barney Kroger was revolutionary in the formation of the modern grocery, in that he was the first grocer to have his own bakery, as well as selling meat and other groceries all under one roof. Kroger was also the first to manufacture the products that he in turn sold in his own store. This was the beginning of what is today one of the largest food manufacturing companies in America.

Dunkin’ Donuts has over six-thousand locations in the United States and serves over three and a half million customers daily. The biggest competitor for Dunkin’ Donuts are Peet’s Coffee & Tea, Starbucks, and McDonalds. In order to maintain market competitiveness Dunkin’ Donuts must remain driven towards service excellence. This starts by hiring staff members that are eager to provide the best customer service with every interaction they have and be able to produce an excellent product. “Dunkin’ Brand offers a comprehensive series of award-winning training programs for crew members, managers and franchises designed to foster deep connections to our brands’ heritage and improve the guest experience and business results at the restaurant level.” (Schmidt,R.A & Oldfield, B.M. 1999) Bill Rosenberg the founder of Dunkin’ Donuts operates by a simple philosophy but one that is carried through each store. “Make and serve the freshest, most delicious coffee and donuts quickly and courteously in modern well-merchandised stores” (Dunkin Donuts, n.d., pp. 1) Being a new district manager tasked with opening five new locations will help fulfill Rosenberg’s vision of providing the best product around in a courteous environment both for staff and customers. This paper will focus on job design, organizational design, recruiting and selecting, training personnel and performance appraisal are key elements in the success of opening five new locations.

Socio-Cultural- Due to the numerous cultures present in Dunkin' Donuts' target market, the company as a whole must be in continuous change in order to keep up with its consumers. Dunkin Donuts must keep in mind the age, income, occupation, and most importantly the lifestyles of their customers if they wish to succeed in such a competitive market. As an answer to this problem, the company has implemented several changes aimed at keeping and attracting a new customer base. Many restaurants are looking towards centralized kitchens to maximize space and reduce costs, consequently cutting product costs, thus saving the customer money. The

To start off, the organization in the Fast Food Industry is extremely complex. On the basic level, restaurant will usually comprise their workers with Crew Members, Crew Trainers, Maintenance Members, Preparation Members, and Crew Leaders. The industry organizations will divide the crew into these patches in order, for them to achieve their business goals. Typically, we will see industry leaders such as McDonald’s divide their management staff in many segments. This would include Floor Supervisors, Swing Managers, First Department Managers, Second Department Managers, Third Department Managers, and the General Managers. This gives the restaurants a variety of staff and more promotion opportunities that could be exceeded in the restaurant. Beyond the restaurant we will see Patch Managers, District Managers, Opps Managers, the CEO if the company is not bought out,