Case Study

9153 Words Mar 16th, 2013 37 Pages
COLLEGE OF ARTS AND SCIENCES

SCHOOL OF TECHNOLOGY, MANAGEMENT, AND LOGISTIC

INTRODUCTION OF MANAGEMENT
(BPMN1013)

RESEARCH OF CASE STUDY

PREPARED BY:
GROUP 11

TABLE OF CONTENT

1.0. Acknowledgement…………………………………………………3

2.0. Case study

2.1- Case 1- McDonald’s : Grilling Up an Empire……………….4
2.2- Case 9- Sony Corporation : An Evolution of Technology…14
2.3- Case 10- Nike :Spreading Out to Stay Together…………….23

3.0. References…………………………………………………….….42

ACKNOWLEDGEMENT

Special thanks to our lecturer, Mr. Zulkufli bin Aziz for giving us the opportunity to finish this assignment. With the help from him, we would be able to finish this assignment completely on time. In fact, he also gave us the adequate time for us to finish up
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2. WHAT TYPES OF MANAGERIAL LEVELS DO YOU THINK EXIST WITHIN THE McDONALD’S CORPORATION? HOW WOULD THESE LEVELS INTERACT TO ACCOMPLOSH THE GOALS OF THE ORGANISATION? The types of managerial levels that exist within the McDonald’s corporation are Board of Director. A Board of Director is the higher level in the business McDonald’s Corporation that elected by stockholders to represent their ownership interest. A role of Board of Director is to ensure all the business activity being run right and at the same time to ensure their business activity will archived their objective, mission, and vision. An objective is important to the business activity same like McDonald’s corporation because it guide marketing action and at the same time used to make sure how well plan is working along the business activity.

There are many interact to accomplish the goals of the organization by the levels. First, they must act in the best interests of, and fulfil their fiduciary obligations to, McDonald’s shareholders. It means that, McDonald Corporation needs make sure their profit increase by years to years with expand their business along the world to gain the trust of the shareholder to invest in the McDonald business activity. For example, Kroc was opened the first McDonald’s in Desplaines, lllinois and follow by international market on 1967 in Canada and Puerto Rico.

Second, the main basic of business activity in McDonald’s is they must act honestly,

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