Essay On Travel Agency Business

Majority of the tour operators are a niche market where one of the tour operator is not. As seen on the map, Topdeck, Contiki, STA Travel Australia and Viator is targeted to a specific age group. Topdeck is targeted to ages between 18 to 30 year olds, Contiki is targeted to ages between 18 to 35 year olds, STA Travel Australia is targeted to under the age of 26 and Viator is targeted to ages between 13 to 72 year olds. Travelmarvel is targeted to everyone with a higher status because majority of the people who takes Travelmarvel is around the age 55+ and their income is stable. Also this tour operator has a great image and reviews hence people will take it. Whereas, the other four tour operators are budget friendly since it is targeted to young adults where they may be still studying and paying their education

* Travel agencies: Travel agencies have strong relationships with the cruise industry as they book around two thirds of their cruise. Although this percentage is declining due to the growth of consumer knowledge and technology the percentage of cruisers using travel agents is relatively strong. (UCLIA)

Tour operators are mostly the one who design and plan a holidays ahead of time they forecast the holiday and plan them two years before they sell a holiday to Travel agencies. While Travel agencies is more likely on marketing they sell and they promote to make profit according to their negotiation between Tour operators and Travel agencies this will depends how much

Technological micro-environmental factors affecting the clothing industry include the availability of resources, demand, and production. Due to the costs of these materials, it could force wholesalers to increase the prices of clothing anytime they encounter shortages of material. The new introduction of new clothing styles by any competitor can shift demand away from past or older fashions, hence a small clothing manufacturer or distributor may need to discontinue certain clothing styles and produce new ones that meet the need of consumers. This could also result in the lack of sales of those trends in the store, which would require those clothes to be marked down or

Within travel and tourism inbound and domestic tourism are frequently changing, there are many internal and external factors which have a major impact and contribute to these changes. In this assignment I am going to analyse 3 internal and 3 external factors which affect the travel and tourism industry.

Forging a new horizon of traveling, Allegiant Travel Company is an airline company that offers airline travel from smaller cities to vacation destinations, for competitively lower prices (3). What makes this company different from others is their plan itself - most of the cities they fly from rarely get attention from the larger airlines (4). In addition to their cheap fares, Allegiant Travel Company offers bundle deals with hotels, rental cars, and other amenities that might be useful when traveling (3), a major factor in the purchasing decisions of their customers, and ultimately the company’s economic state.

The criterion for a travel agent is reliability. Two potential surrogate indicators could include company and experience. A consumer will perceive a travel agent as reliable if that individual works for a reputable agency with good previous customer experiences. Furthermore, a consumer will perceive a travel agent to be reliable if that individual has a lot of prior work experience. A consumer would not want to book a trip internationally with a travel agent who has never worked outside of the United

Someone who is in the travel and tourism industry doesn't have a product to sell, but they have an experience that can be shared. Posting desirable photos of tropical beach side paradise destinations and showcasing customers who have used your services to visit exotic lands will entice customers to use your business. In the meantime, a travel agent can also engage on an individual level with every client or prospective client to like their travel related pictures and keep up with how their trip is going.

When Internet was introduced in the 1990s, STA Travel experienced an increase in competitors as the Internet was predicted to account for more bookings than offline alternatives. In an effort to respond to the technological

The airline industry is greatly influenced by the the travel and tourism trends across the globe. The World Travel and Tourism Board states that the the level of tourism is likely to grow even as the years progress. The growth in the level of tourism is expected to grow at a level of 4.5 per cent annually. This is expected to continue upto 2017. Thus the organization should fully prepare it self and take over the tourism market.

Tourism plays a vital role in economic development in most countries around the world. The industry has not only direct economic impact, but also significant indirect and influential impacts. There is agreement among experts that the travel and tourism sector is the fastest growing of global economy. According to the latest UNWTO World Tourism Barometer, international tourism receipts surpass US$ 1 trillion in 2011, growing about 3.8%up from 2010 (WTO, 2012).

“Marketing strategies can have a broad impact on the business in terms of instilling a marketing orientation among all those in the firm: the way of thinking or philosophy of the whole organization. However, marketing strategies can alternatively be seen as dealing only with the development of competitive advantages directly associated with the marketing function such as customer loyalty and distribution channel control. In the latter case, the domain is sometimes even further restricted by sole attention to the various element of the marketing mix rather than the more general issues of customer and channel relationships. There are two key

The World Travel Organization predicts that it will triple in size by the year 2020, becoming one of the largest industries in the world. This growth will provide many employment opportunities for people with the right qualifications.

Travel agency is an axis of the tourism. The tourism is the result of the movement of the people from one place to another and travel agencies generate the movement. So the travel agency is the generator or a creator of the tourism. It plays a crucial role in the tourism as a brain in human body. Without travel agency tourism will have no joint effort, no planning, and no programming. Without travel agency a travel is possible but there may not be tourism. Agency create the trust, security, confident in the mind of the tourist then only tourist travel for pleasure or they are able to enjoy during the travel which is the basic principle of tourism. They “push” for the market and “pull” at destination. A travel agency main function is to make an arrangement for a people who want to travel. It works as a retailer basis that provides travel and tourism related services to the public. Agencies coordinate with all different service agents, hospitality industry and make a full package and sell to the people as per their wants. A travel agent is supposed to offer impartial travel advice to the customer, as well as coordinating travel details and assisting the customer in booking

Kings Travel has over 10 years of experience in the travel industry and is a member of most important Travel authorities e.g. ABTA, and IATA .Kings travel is also an approved agent for ATOL holders for customer financial protection.