Case Study : Restaurant General Manager

Decent Essays
Core Role Profile
Restaurant General Manager

The Restaurant General Manager (GM) is responsible for growing restaurant guest counts, sales profitably and for making sure the restaurant meets McDonald’s critical Guest standards of Quality, Service, and Cleanliness and role models best in class Guest Experience behaviours.

The GM works with his/her reporting manager to set the restaurant’s targets with a growth mindset and create a plan to achieve the targets. The GM doesn’t work alone to meet restaurant targets, he/she leads a team of Department Managers who have specific responsibilities in the restaurant. This means supporting the Department Managers in setting their individual targets, following up on their progress, and providing coaching and direction to improve their Departments results. By improving the Departments, the restaurant improves.

The GM is responsible for energizing crew and managers. This includes hiring and developing each manager to make sure that the restaurant has the right team to lead into the future.

Performance Measurements
Sales Growth Peak Sales Growth
Guest Count Growth Guest Count Forecast Efficiency
Restaurant Profit Manager and Crew Staffing Levels
Operations Review Scores CSO and CSS overall scores
Crew 90-Day Turnover and Overall Turnover Management Turnover

• Create and build a restaurant business plan to capture Guest demand and grow sales & guest counts by increasing frequency of visits
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