Tesla, Inc. (formerly known as Tesla Motors) is a major American automaker, energy storage company, and solar panel manufacturer based in Palo Alto, California. It started out as an automobile company in 2003 specializing in electric cars, however, changed their name to “Tesla” after pursuing innovations in lithium-ion battery energy storage, and residential solar panels. Martin Eberhard and Marc Tarpenning founded it but the company considers its most popular inventor, Elon Musk, to be a co-founder. Elon Musk’s day job is running a space transportation company called SpaceX; however, he is a chairman of Tesla and helps formulate business/product strategies,…show more content… External Analysis
PESTLE:
P: The Political factors that affect Tesla the most, I saw as advantages. Tesla has an opportunity to improve its financial performance through government incentives because Tesla products have little to no carbon emissions. Also, free trade agreements are expanding creating an opportunity for Tesla to expand and penetrate international markets. The overall stability of most of these major markets lowers the risk of entering them and creates another opportunity for Tesla. E: Economic factors that affect Tesla are mostly the high costs of manufacturing their products such as the batteries/solar panels. This is a huge opportunity for them considering the advancement in innovations, decreasing renewable energy costs, and recent openings of massive manufacturing plants. These plants will produce more batteries/solar panels used to power their vehicles, more efficiently, and cut costs largely. An economic threat Tesla may experience is the instability of the automobile economy especially in foreign markets in Europe/Asia. S Societal/Socio-cultural factors affecting Tesla are the increasing popularity of low-carbon lifestyles and the increasing preference for renewable energy. These opportunities are the main reason Tesla exists. The founders of this company care about these issues so much they created products to help expedite the process/transition from a hydrocarbon economy to a solar electric economy. Tesla is the pioneer of the
Over the past decade, Tesla Motors Inc., has revolutionized the auto industry from its direct to consumer selling techniques to its unmatched renewable energy powered vehicles. Traditional competitors such as Ford, Toyota, GM, BMW, and many others have been rolling out alternative powered models of their own in an attempt to acquire a piece of this market share. As climate conditions become increasingly more volatile, and the push to reduce greenhouse gases intensifies, we anticipate that the government
Tesla Motors Inc. is an American public company which is known worldwide because of its experience in designing, manufacturing and also the selling of electric cars and electric components for vehicles. The motor was started back in the year 2003 in San Carlos, California in the United States (Teslamotors.com, 2014). The company had its headquarters in Palo Alto and at the time of its inception, Elon Musk was its chief executive officer (CEO) (Hunger, 2010).
Environmental concerns have been raised
History of Operation
Tesla Motors was incorporated in 2003. in 2016, it began production of the Roadster in 2009, Model S unveiled. in 2010, TSLA IPO launched; Announced partnership to develop powertrain system with Toyota RAV4. in 2012, it Started building Supercharger Network across America and Unveiled designs and plans for Model X. in 2013, Tesla got Extreme Tech “Best Selling Luxury Car. IN 2014, Gigafactory announcement 200th Tesla Charging Station opened, and Musk announces anyone can use
Survey of Tesla Motors Electric Vehicles
NAIXUAN MA
Department of Electrical and Computer Engineering
Rutgers University
Piscataway, New Jersey, 08854
naixuan.ma@rutgers.edu
6
Abstract
This paper mainly introduces the electric vehicles made by Tesla Motors, Inc. in many aspects, including comparisons with traditional gasoline-fueled vehicles, environmental impact, 5-years ownership cost, safety and ease of use. At last, drawing the conclusion that for a relatively long period, choosing a
beat these issues. Tesla is one of the top organizations to give great electrical autos, however, in the couple of portions it is absent to fulfill it higher. Those are Price, Marketing Strategy and its Range, If Tesla pursues these challenges, then it would be the better Electrical auto organization on the planet. The investigation of these recommendations and implementations would help the organization to defeat its issues. However, these concerns can be overcome by using study methodology, SWOT
Tesla Motors Case Study
As pressure increases the need to develop alternative forms of powering the worlds petroleum powered vehicles a new company is attempting to disrupt to auto industry with a business model that challenges the status quo and force entrenched incumbents to alter their current vision for the future of the automobile market. Tesla was created to directly address the challenge of creating a viable alternative to the internal combustion engine. Tesla is the first company that commercially
Identifying objectives including concepts related to CVP is crucial to the absorption of information.
The paper provides a summary of Tesla Motors, the company outlined. Explaining the relationship between cost-volume-profit analysis is discussed as well as how the company is using this tool to maximize production and profit.
Summary
Tesla Motors, Inc. is a company based in Silicon Valley. Telsa designs, manufactures, and sells electronic cars. Telsa is a publically traded company that trades
Introduction
Brief history of the company
Tesla Motors, Inc. is an American company that was founded in 2003. The driving idea behind the venture was proving electric vehicles could be a viable substitute of the gasoline powered cars without sacrificing comfort, performance or luxury. Apart from the core function of designing and producing electric cars, Tesla also provides advance electric vehicle powertrain components and know-how to other automakers, which are looking into venturing in
Summer 2012
NEW YORK UNIVERSITY
STRATEGIC MARKETING PLAN
Strategic Marketing Plan
Model S Premium Electric Car, Tesla Motors Inc
August 20, 2012. New York University
Author: Partha Mitra
2
Strategic Marketing
Revision History
Date
Version
Description
Author
07/07/2012
1.0
Initial Draft – Purpose, company mission, company
overview, industry analysis, Appendix
Partha Mitra
14/07/2012
1.1
Added Competitor Analysis, SWOT Analysis,
References
transformation whose time has come. After early initiations of William Morrison in 1890 many big industries has failed create impact in evolution of electric cars. Tesla Motors, an American based company which is doing pioneering and revolutionary work in electric car segment. This paper explores how innovations and radical visions of Tesla Motor’s changing entire scenario for automobile industry.
Key Words :( Electric Car, Innovation, transport efficiency)
___________________________________________________________________