Case Study: Toronto Arts Foundation

While many people believe that there are other programs worth funding for such as sports, schools should increase the amount of funds that fine art programs receive. Not only is fine art a way to express creativity and have fun, it also benefits students’ academic achievement, child mental health, and child development.

RBC has been a major sponsor of this event for the past several years, and as previously mentioned in the positioning analysis, a sponsor of multiple events and supporter of many causes. RBC’s contributions to concerts, and events such as TIFF resemble its initiative to culture, as well as dedication as a brand to target Millennials. This alternative marketing program takes the form of lifestyle marketing, in an attempt to associate with the hobbies and entertainment of Millennials (Clow & Baack, 2015). The strategic sponsorship was in hopes that movie-goers would be inclined to try RBC’s products, almost seemingly in an attempt to rejuvenate its professional brand appearance and make it more appealing or approachable to this target segment. RBC’s presence at TIFF includes free giveaways, popcorn, ability to sign up for a TIFF-RBC-branded Visa card (as depicted in Figure 1), as well as hosting the RBC Emerging Filmmaker Competition (Fraser, 2013). It was further stated by an RBC marketing executive, that the branded Visa card was an experiment or promotional tool used to push RBC’s role as the official bank of TIFF (Fraser,

QMDS400 The Toronto Sun and Caribana Case Study Project Content 1. Objective 3 2. Work Breakdown Strcture 3 3.

Currently the target base is corporate Americans who are searching for a community event or hobby happening in the local area. For the fundraising, the target base is largely captive and patrons will be supportive from family member to coworkers are representing. Many patrons’ vendors will be willing to serve in any capacity and will be able to provide, however, professional services and resources and have the edge in being relatively supportive and satisfying. No other patrons are particularly expected to be present at these events at the capacity as the favorable sponsors who have a drive to serve, however, if there was the presence of another charitable organization serving the same exact purpose it may actually be beneficial in the same way. As for the psychographic make-up of the target base market, a large number of people attending these events are expected to be medium income families

The “Big Four” policy agendas of President Johnson’s Great Society initiatives tend to garner the most attention: federal aid to elementary and secondary education, Medicare and Medicaid, Immigration Reform, and Civil Rights Act. An often-overlooked policy agenda is the creation of what is now the National Endowment for the Arts (“NEA”). The NEA is often compared to two Works Progress Association (“WPA”) programs, the Federal Arts Project and the Federal Writers Project. Both were intended to create jobs as part of a larger economic stimulus package (Bauerlin and Grantham, p. 1). Although parallels are

I will use many strategies to meet our goal. I will ask major donors to make gifts to our organization. Friendraising activities are essential to any fundraising effort. As people become more involved, they become more committed and their donations will increase as their sense of belonging grows (Weinstein, 2009).

Two non traditional methods of program funding that the XYZ Corporation can incorporate are fundraising dinners and an annual music festival. Both of these fundraising methods have the potential to raise thousands of dollars for the organization. Planning these events will be time consuming and somewhat costly, the XYZ Corporation will seek to get as much donated materials and volunteer time as possible to keep costs of the fundraising events at a minimum. The dinner will incorporate a cost per plate that is affordable yet will maximize fundraising potential. The music festival will bring publicity and positive attention to the organization as well as maximize fundraising capabilities.

The 2013’s Americans for the Arts policy roundtable program let the panels from different backgrounds got together and discussed about what arts should focus on this year, and the topic they came out was “Arts and Healing: Mind, Body and Community ” (“2013 Report And Recommendations”, 3). When I first saw this topic, one name jumped into my mind, James Rhodes, a rising British pianist. He was abused by his teacher back into teenage time, and this tragic experience brought him not only physical harms but also mental illness. He got involved into some drug issues and everything just seemed so messed up. However, it is music that pulls him back from the edge and let him become whom he is today. He once said in the interview “On the piano”

Oshawa Ontario is a city of just over 150,000 people located about 40 minutes East of Toronto. Oshawa is most widely known for the General Motors car plant that has been there as long as anyone can remember. To me though, Oshawa is not just the home of General Motors, it is also my home.

In 1984, the Gallery entered into a unique partnership with the City of Regina to take over the civic gallery in the Neil Balkwill Arts Centre. This relationship has proven to be tremendously successful, and become a model for community partnering. This partnership with the City of Regina thrives in a number of ways. The AGR, a tenant in the Neil Balkwill Civic Arts Centre, pays rent for our space at lower than market value, in return the AGR adds much cultural value to the

As an event planner of an art exhibition in my community, my focus would be to develop ways in which the community can participate in the exhibit and how the exhibition can benefit the community as a whole. Art exhibition attracts the members of the community to come together in an appreciation and awareness that fosters unity in the community. Experiencing art at the local community helps to reveal the character and identity of the neighborhood. It enriches the lives of the people as they come together and shares a public space, the interaction of shared thoughts how they feel about the art promotes positive bonding between family members, children and even strangers (Art in Public Places, n.d.).

This paper will describe the goals of the original negotiation between Peter and Catherine Smith, and the Midwestern Contemporary Art Museum. The discussion will involve the interpretation of the original BATNA and explain its value. Thirdly, we will discuss if interest align or oppose your position. Evaluation negotiation for a win-win solution will look at alternatives for mutual gain for both parties. Fourthly, we will identify influence tactics: which ones could you use on the Smiths?

The Golden LEAF Foundation recognizes the rural areas of North Carolina that are tobacco dependent or economically-affected. With the focuses of the Golden LEAF Foundation being agriculture, job creation and retention, and workforce preparedness, several areas of North Carolina have been able to thrive. The foundation also promotes education in rural and economically distressed areas, as well. As a future educator, I am enthralled with the remarkable work that the Golden LEAF Foundation has done and is continuing to do. Gaining an education at East Carolina University I believe that I will be able to change someone’s life through education and influence what they choose to do as a future career. My goal is to graduate with a Master’s in Music

State and federal governments wrestle with the many questions that come with the funding of public art. People wonder whether or not government has a legitimate role in the arts and if they do, whether or not the arts should be given funds when so many other needs are present in our society. I believe that art provides many benefits and that if policymakers would begin to understand these benefits that the arts have on government and citizens, then they would find a way to support the arts even through difficult financial situations. “Arts and culture are consistent sources of economic growth, during both good and difficult economic times. Specifically, arts and culture policies and programs increase economic development in states by attracting

They could host events where artists from all over the world are there to perform. Moreover, other events could be fashion shows or even an basketball/soccer night where two big teams could play. Hosting events similar to these can help further donations. Advertisement for these events could happen through; social media, flyers, and television stations.