Introduction Valeant Pharmaceuticals International Inc. (referred to as Valeant hereafter) is a specialty company whose goal is to improve the lives of people in need of medical supplies. As a result, they have developed, manufactured, and marketed a range of brand name, generic, and over-the-counter products and medical devices. They also focus on developing and introducing new treatments through R&D researches and whose headquarters are in Laval, QC and Bridgewater, N.J. (Valeant Inc, n.d.-a). For the purpose of this paper, I will give an overview of the company’s history and operation, its nonmarket environment and strategy, and formulate a conclusion and recommendation based on my research. Company History and Business Operations As mentioned before, Valeant is a speciality company that was formed through acquisition of other company. More detail information on its history can be found in the Appendix on page 10. Furthermore, Valeant current business operations offer a mix of prescription brands, branded generics and over-the-counter consumer products. Valeant currently serves the following geographic regions: United States, Asia Pacific and Africa, Latin America, Europe and the Middle East, and Canada and within each region it focuses on products specific to those regional markets. For instance, in the United States, they specialized in prescription dermatology, eye health, aesthetics, consumer products, gastrointestinal, oral health, neurology and other therapeutic
This discussion question is based on a case study. As in all case studies, review the facts of the case and consider the various steps of the nursing process in order to address the critical thinking questions.
Founded by two mutual acquaintances and former staff members of California Biotechnology Inc. (CalBio), Lorin Johnson and Randy Hamilton set out to build a company specializing in a specific area of need, such as inflammatory bowel disease. Their search throughout the international landscape was focused on the chemical compounds that would be the foundation for therapeutic drugs that serve as a benefit to the management gastric disorders. As these compounds were discovered by way of research, with the intent to align and contract with already licensed agreements if the price allows for the newly formed company to take part. One such compound that fit the need for the company was found
Dr. Champion is a top notch drug specialist with a careful comprehension of drug store. In any case, following 33 years in business – an aggregate of about 60 years in drug store out and out – changes in the pharmaceutical
In the VDS market, it currently face little competition from fortified food or fresh and drinks in Australia; however, the market is fragmented with plenty number of suppliers, including Blackmores, Sanofi-Aventis, Harron Pharmaceuticals and also Nature’s Way. Furthermore, the stricter legal from the government to control the items in this industry which leads limit the potential for growth in the Australian market.
Abigail Williams commands both fear and respect throughout the story. Not only does Abigail have a powerful influence over Salem, but also her power and social status intensify tremendously. The justice system plays a huge part in heightening her influence in Salem. Abigail is the leader of the girls who are being accused of witchcraft and demands them for respect. She too becomes frightened and cultivates a deadly influence on people, especially the other girls. She threatens them by telling them to keep everything they did in the woods a secret. Keeping it all a secret will help prevent the public from creating any false concepts or them being accused of witchcraft. Many people who play a role with Abigail at this time feel threatened.
Merck’s diverse product lines provide the company with a broad target customer base of doctors and any consumer in need of medication. Their
Bob Marsh, a former detailer (product specialist and sales associate) of Kramer Pharmaceutical was fired because of failure to comply with company protocol. Marsh worked at Kramer Pharmaceutical for 12 years and was considered a hard working, well established detailer. He possessed excellent references and credentials, however Marsh was asked to resign after failing to make several changes in his behavior. Although it was a little unconventional, his methods have worked well for him for 12 years. This matter of termination would have not even been an issue, if irate customers did not complain on Bob Marsh's behalf.
As consultant to Sanders and Myers, I would suggest they rethink the continuation of economic value added (“EVA”) bonus payout process. The proposed EVA bonus payout structure is supposed to be an objective way to gauge and reward employee performance; however, through no fault of their own, the Dermatology group is slated to undergo severe ebbs and flows in their incentive and could potentially wreak havoc on employee morale and retention.
Pfizer Inc is a multinational investment company. It ventures in the medical and pharmaceutical industry. It is renowned as a giant pharmaceutical company, founded in 1849. It is based in the United States, New York, Manhattan at Midtown. It is the largest universal producer and trader of pharmaceuticals (Turner, 2005, pg 161). Some of the products availed to the market by the company are Lipitor, Lyrica, Diflucan, Zithromax, Zoloft, Viagra and Celebrex. These products are targeted to patients and persons in need of enhancements in their body systems and anatomy. It has an employee capacity of 12000 people in all its departmental sectors and sub-branches. The sub-branches are distributed all over and in all continents (Turner, 2005, pg 163).
* Large Balance, $1.4B in goodwill on Merck’s Balance Sheet – the goodwill on Merck’s balance sheet is primarily attributable to past acquisitions.
Biovail Corporation was a large publicly traded pharmaceutical company located in Canada which merged with Valeant Pharmaceuticals International, Inc. in 2011 (SEC, 2011). Said organization engaged in the development and large-scale manufacturing of pharmaceutical products (Chapman, 2009). As such, products were shipped to domestic and international distributors with products to United States customers shipped via truck transport.
Specify the types of country risks that pharmaceutical firms face in international business. How do the political and legal systems of countries affect the global pharmaceutical industry?
activities and tactics such as sampling and sales force promotion [3]. Whether a brand manager is using right promotional tools, whether 4P`s (now 7P`s are considered) are linked to each other and with product strategies for the two main objectives that includes [3]: To Generate Prescription Make the product reach the patient They can be said as Product chain and Prescription chain 1.1 The Product Chin This starts from selection of molecules and ends in the hands of patient. This chain is somehow intensive as it starts from the selection of molecules, then molecules are critically screened, after the screening of molecules the source of raw material is identified then the pilot batch manufacturing process starts at this stage pricing strategies and clinical trials are worked out. Once the pilot batch is manufactured then it starts with the commercialization of product, after commercialization product goes to distribution house and then it reaches the retailers. After patient’s diagnosis by doctor, patient purchases that product from retailer [4]. 1.2
In sociology, social location is defined as the spaces that people occupy due to their location in society, which also refers to how groups in a society experience the interactive effects of intersecting social hierarchies. In other words, social location is the sum effect of various factors, including social class, race, gender, and geographic location on an individual’s experience, life chances and worldview. Like most people, my social location is greatly affected by the intersection of my race, gender, social class, however, what contributed the most to my social location is my family, especially my mother.
The cell structure of an individual or other organism have parts called "genes" that control the concoction responses in the cell that make it develop and capacity and at last focus the development and capacity of the chemical entity. A life form acquires a few genes from each one parent and along these lines the parents pass on specific characteristics to their children.