Case Study on the Rise of the Indian Automotive Industry

The Reliance Group, founded by Dhirubhai H. Ambani (1932-2002), is India's largest private sector enterprise, with businesses in the energy and materials value chain. Group's annual revenues are in excess of US$ 66 billion. The flagship company, Reliance Industries Limited, is a Fortune Global 500 company and is the largest private sector company

With the recovery of economy, the world’s automobile industry has been growing steadily over the past few years. According to Bloomberg, the US automobile sales climbed from its depth 10.4 million in 2009 to over 15.6 million in 2013. Furthermore, industry analysts predict that the sales will

Disadvantages to building a new facility in Asia are: initial startup cost of a new manufacturing facility and the language barrier. There could be problems with regulatory compliance, for example dealing with the various rules and government agencies in order to comply with all laws. It may be difficult to locate suppliers that will fulfill expectations to the exacting standards that injection molding machinery requires. Alina Dizik of Entrepreneur (2013) noted that it can be a challenge to find skilled workers in certain

Much like any manufacturing, the American auto industry is directed to global competition. As declared beginning, the car was first developed in Germany and France. In 1995, the United States and Japan made a business contract that supplied more seller outlets and provided natural replacement part is selling in each other’s countries, (Nauss 1995). This makes auto components and replacement auto pieces for Japanese cars manageable to reach in the United States and vice versa. Not only does this supply for more USA works, but it more supplies for more Japanese operates in the car industry,(Nauss

Large numbers of players are now fighting to eat each other over market share. In developing nation company’s like Mercedes & Audi are playing aggressively while BMW is not able to sustain in these markets. Another advantage for these car manufacturers is the support of number of loans available for the purchase of vehicles in developing

cars easier to access in the United States and vice versa. This provides more US jobs as well as Japanese

As mentioned earlier Tata Motors being the largest automobile firm in India, it is admired to be the most reliable and futuristic manufacturers in today’s world. Tata vehicles and their new cars are preferred globally for their advanced technologies and handiness with over 130 models of passenger vehicles and trucks which tend to boost the Indian market internationally. Tata Motors have various core competencies that further make it different from others in the market place. As stated earlier, a core competency for Tata Motors is the acquisition of jaguar and Land Rover in order for an expansion internationally, directly giving them an ultimate competitive

Moreover, as new platform hubs grow, foreign auto suppliers may build new plants in the U.S. to serve them. Nine out of 10 of the world’s largest automakers and 46 of the world’s top 50 global automotive suppliers have opened R&D facilities in Michigan alone.

Indian automotive industry has witnessed dramatic changes right from liberalisation, 100% FDI through automatic route, steadily rising in national income, steadily rising standard of living, Socio Cultural Revolution of joint families to nuclear families, working couples, change in mind-sets where car was once looked as rare luxury now in some parts of India it is just a necessity, increasing people awareness and they being more

Tata motors limited is the India’s largest automobile company, with the consolidated revenues of INR 2, 62,796 crores in the year of 2014-15. It is the leader in the commercial vehicles in each segment, and among the top in the passenger vehicles with the winning products in the compact, midsize cars and the utility vehicle segments. The Tata motors group has over 60,000 employees are been guided by the mission “to be passionate in anticipating and providing the best vehicle and experience that excite our customer globally. It has been established in the year of 1945, Tata motors presence cuts across the length and the breath of India. Over 8 million Tata vehicles ply on Indian roads, since the first rolled out

Increasing globalization in the automotive industry is changing the way of traditional partnerships. Ten years ago, it was questionable to pursue business in markets such as India and China because political and business conditions were not conducive to direct foreign investment (Emerging Markets, Emerging Opportunities, 2012).As a result, many automotive

In this report I aim to analyze and compare the motives and strategic operations of US and European car manufacturers that have recently set up production plants in Emerging Markets and Asia Pacific regions.

Mahindra and Mahindra, the business sector pioneer in multi-utility vehicles in Asian nation. The corporate began creating business vehicles in 1945. Mahindra is that the pioneer by a long shot in business vehicle furthermore the second biggest inside of the voyager vehicle market. The corporate is that the world's 6th biggest medium and huge business vehicle creating.

The case study throws light on the success story of two Indian based manufacturing companies and the strategies adopted by them to become the giants in the world market. Where one company Suzlon had shifted its roots from a former textile industry to an entirely different Wind Energy Industry, Bharat Forge entered the domestic market as automotive manufacturers stuck to their primary business of forging and expanded their business all over the world in the same field. Both the companies believed that an enhancement in technology is a mandate for a vast global footprint and development.

One of the defining features of globalization is the clear line of separation which this has drawn between preferable venues for production and sensible outlets for retailing. The automobile industry is one sector which has been especially impacted by this dichotomy, primarily because of the high cost of its primary retail output and the need to reduce the costs which are required to deliver it to market. It is thus that auto manufacturers have increasingly used a specific set of determinants for where to locate factories or, alternately for destination countries in which to commission existing factory facilities.