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Case16 Alarm Ringing: Nokia in 2010

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Strategic Management Case Analysis
Firm Analysis

Roy L. Simerly
Department of Management
3106 Bate
East Carolina University
Greenville, NC 27858-4353
(252) 328-6632 (Work)
(252) 328-4094 (Fax) simerlyr@mail.ecu.edu Strategic Management Case Analysis

Firm Analysis

Abstract This is the second part of a two part series dealing with the complexities of case analysis in Strategic Management courses. One of the primary function of Strategic Management is to serve as a cap-stone course integrating the material students have accumulated throughout their course of study within a business school. There is a need for instruments that will provide the necessary integration and opportunity for application of …show more content…

The learning objective for the written case analyses is: to arrive at a point where they can develop a sound business plan to ensure the survival of their chosen firm within its competitive environment. Also, to appreciate the complexities of collecting and understanding the relevance of the vast amount of information available. The learning objective for the industry analysis is: to determine the opportunities and threats that exist for firms within a competitive environment. They should be able to appreciate how the various forces operating in an industry create or limit the chances for survival. The learning objective for the firm analysis is: to determine the strengths and weaknesses of a firm; and, to determine the core competence that can be built on to establish a competitive advantage. The final step is to develop a business plan that will align the capabilities of the firm with the requirements of the competitive environment. Students are required to work in teams to complete the two major case write-ups. They will later make a presentation of their findings. I require teams because the most difficult part of management is the management of human resources. By setting specific guidelines for students I make their grade contingent on their management abilities as well as their ability to complete the projects. Team size is limited to 3 or 4 members. They are free to choose their firm and its

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