Cassie Cowan's 'Cow'

In 2016, Subaru rolled out an “I’m Sorry” commercials which aims towards the safety and reliability of their vehicles. This paper will cover how recents teen driving statistics might have caused Subaru to roll out this commercial. Subaru’s “I’m Sorry” commercial, shows teens calling their parents after they get in car accidents. The teens phone their fictional parents using a consistent message that they are “sorry.” The parents respond saying it’s okay, your safety is all that matters. Subaru’s clear intent in these commercials is to reach out to worried parents. This paper examines the ethos, logos, and pathos of this commercial. This paper will also explain how teen driving statistics have had an impact on both parents and car companies.

While writing this essay, I continued to glance at my phone and would occasionally get lost in conversation. Eventually, I had to move my phone to another room to keep the temptation out of sight. Although anecdotal, even this is a powerful message as to the negative impact of fast entertainment. As I was reading through the essays in Signs of Life in the USA, I couldn’t resist writing about this particular essay because of the personal relevance that it contains. In this writing, the author touches on many points, and delivers a powerful message against the life style that is provoked by fast entertainment. One idea from the text that I found most striking was the train incident in which twenty-five people lost their lives because the driver of the train had been distracted with his cellular device. Of course, this is an upsetting figure, and it goes an extremely long way for expressing the negative implications with society’s current enthrallment of digital speed entertainment. I found these ideas to be are exceptionally interesting, and aside from the obvious “don’t text and drive,” most of these ideas are new to me. This text conveys an incredibly crucial message that astounding numbers of people are unaware of; Although our modern lifestyle may seem to be nothing but harmless (especially in regards to speedy entertainment or text messaging), the truth is there’s a landslide of underlying

Although people of all age-ranges use their smartphone device daily, people are more concerned of those who are younger. Adults born before the 2000s were raised in a world and society that was not technology based, so seeing the first generation to experience it can be unsettling. It is quite evident that almost every teen has a smartphone, and will use it at any given opportunity. The problem is teenagers actually use it anytime, even if the time is not appropriate. Many teens from the ages sixteen through eighteen are receiving their driver's license, but have a hard time not using smartphones while driving. This causes great dangers to everyone else on the roads. In some cases, people have been in accidents caused by people texting while driving. Unfortunately, many individuals have lost their lives because of someone texting while driving. In Turkle's’ piece “Growing up Tethered” she includes student testimonials such as Roman’s. “Roman, eighteen, admits that he texts while driving and he is not going to stop. ‘I know I should, but it’s not going to happen. If I get a Facebook message or something posted on my wall . . . I have to see it. I have to’” (Turkle 236). Though teenagers are very aware of circumstances when texting while driving, that still does not stop them from doing so. The constant “need” of being connected with friends and others on social media is what keeps teenagers from not

Deej Logan was just like any normal high school girl. She woke up on her first day of school and combed her hair, picked out the “perfect” outfit and headed out the door. What she didn’t know is that after that day nothing would be the same. Nothing that day seemed to be going right. At school drama was swarming all around her, not exactly what she hoped the first day would be like. By the time the last bell of the day rang she was more than happy to get out of that school. She drove home as quickly as she could but as soon as she got home she realized that she had forgotten to pick up her sisters. “Great.” She thought sarcastically as she sat back down in her car and drove off. Just then she pulled out her phone to message one of her friends about her awful day. That one decision changed everything. Before she had a chance to send the message Deej veered off into oncoming traffic and was killed on impact.

Texting and driving is more dangerous than it seems, taking your eyes off the road for even a few seconds anything can happen. Many innocent lives have been taken by distracted driving. The Public Service Announcement “Don’t text and drive”, displays a teenage girl driving in the car with some friends. The girl then receives a text from her mother that reads “You know when you’ll be back tonight?” As the girl proceeds to text back she doesn’t realize she begins drifting into the oncoming traffic lane, where a young lady is driving with her two children. Before the two cars collide, time stops and the drivers get out to conversate. Once they get back in time begins to move again and the cars wreck. In the PSA “Don’t text and drive” Produced by TranterGrey Media, pathos stood out over ethos and logos. Pathos is used more effectively element in this video.

Fear is also generated in this piece of propaganda in that it plays on the emotions of the viewer by making them aware of what may be left behind if they die by a thoughtless and preventable accident. This further prompts safe driving, that it reveals to the viewer real life accidents, and promotes concern to the viewer. It also gives a sense of pity for the child that has been abandon by its deceased parents.

Many teens, so-called “younger generation”, seem too connected to their phones and have begun to text and drive. According to Sherry Turkle, “Roman, eighteen, admits that he texts while driving and he is not going to stop. ‘I know I should, but it is not going to happen. If I get a Facebook message or something posted on my wall, I have to see it. I have to” (Turkle 429). Even though teens know that they are doing something wrong, they still do it because they think nothing will happen. Just because we have not experienced accidents, does not mean it will not happen. Just think of all the people who have said the same thing. They think accidents are a world away from their own reality. No one seems to think about what can happen to other people as well as themselves. Everyone should think of others because just a little glance on your

In a portable technology world, texting while driving is at its largest problem than ever before, especially towards the young inexperienced drivers.

In today’s culture, we can receive information with just the click of a button from a device in our pocket. Texting is an easy and fast way to communicate and give information to other people. Unfortunately, people choose to text while driving, endangering those around them. Today I will share with you the dangers of texting while driving, why you should not engage in it, and how it relates to the public affairs mission here at Missouri State.

The creators of this commercial grasp the hearts and minds of their audience by first bringing out a situation and people who can relate to the common driver, then second exposing them to the extreme consequences of texting and driving, while also setting the mood with appropriate music. By appealing to the emotions of the audience so strategically, the producers carry out an attempt to impact the actions of any drivers who may view their video and change how they view distracted driving in their personal

Having your phone with you driving has become a big part of our daily lives. While it is a great tool to have if there was an emergency, it’s also leading to our destruction. Every single day I watch in horror as driver’s text whilst they are driving. We have all heard for years that it is dangerous to use our phones while operating a motor vehicle, so why does a greater part of the population, mostly teens, continue to practice this dangerous act? I believe it is because the laws are not strict enough to be a deterrent.

According to kelly (2012), about “six billion messages are sent a day and over 2.2 trillion in the US, (Kelly, 2012). The worst violators are high school seniors, 58% have said they have texted while they were driving within the month before the study (Bratsis,2013).” That is a lot of teens that are texting nowadays. The majority of teenagers argue that “texting and driving is a “common” thing to do.” but when not only their lives but also other

II. Thesis Statement- Did you know that texting while driving can be more dangerous than driving while drunk?

Texting and driving are activities that separately are indispensable in everyday life, but together represent one of the greatest dangers society faces on a daily basis, from the moment the car starts and transits to the desired destination. It is so easy to look at the phone while driving! Everyone justifies themselves, “it’s just a second”, but everyone also knows, that only takes a second to have a fatal accident. This is why there is the need to raise public awareness and campaigning as in the Public Service Announcement, “Don’t text and drive”, produced and air on TV by News Channel 6 ABC, where the Pathos appeal in the most powerful rhetorical device used in the PSA and Logos and Ethos are also visible, but they are inferred rather than directly enlisted.

Even though in today's time everyone has a cell phone and that it's not new to the world. There are some disadvantages and advantages on having a cell phone. One advantage is that it helps with communication with family and friends in today's time. One disadvantage with having a cell phone is that when people receive a phone call or text they want to answer it right away no matter if you're driving or not so it causes distraction and it's dangerous to text and drive. People should not text and drive because it’s against the law, people could die, and it’s unnecessary.