Caterpillar and Komatsu: A Mission Statement Evaluation
Caterpillar and Komatsu are two of the largest heavy equipment manufacturers in the world with total revenue of over $29.1 billion dollars for fiscal year 2001 between the two companies. Caterpillar was established in 1925 after Benjamin Holt and Daniel Best merged their two companies, both of which had been in business for over 35 years each. Komatsu was founded in 1921 when Komatsu Iron Works was spun off as an independent corporation from Takeuchi Mining Industry, Ltd. Both companies, Caterpillar and Komatsu, have since established themselves in the market as leaders of heavy equipment manufacturing.
A review of the websites and mission statements for each company speaks volumes
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Komatsu
Komatsu has established a basic mission statement as well as a Code of Worldwide Business Conduct (Code) booklet that helps to guide the company in its global business dealings. This Code is updated annually to reflect any new or changed information that may affect how the company performs on a global level. The mission statement, which is actually an opening statement by the president of the company, Masahiro Sakane, reads as follows:
Komatsu is committed to Quality and Reliability as the very cornerstones of its management to maximize its corporate value. Through business activities, we at Komatsu work to enhance the corporate value of Komatsu for shareholders and all other stakeholders by promoting activities to become a Strong Company, while simultaneously observing the "Rules of the Business Community (the Rules)" and fulfilling the responsibility of corporate citizenship to become a Good Company. In this manner, I believe that we can improve the Quality and Reliability of management and employees. (Komatsu)
By breaking down the opening statement, as well as the pertinent sections of the Code, we can evaluate the company 's means for addressing the different requirements from the UniModule.
A driving force behind the Code is the strong commitment to quality and reliability for their products. This is
Target was founded by George Draper Dayton in 1902. He was born in New York and wanted to explore the markets growing in the Midwest. Because of this, he purchased land in Minneapolis and began Dayton Dry Goods Company, which became what we know today as Target. Dayton’s principals are the foundation for many of Target Corporation’s values to this day. Dayton’s store soon became synonymous with reliability and fair business practices. After Dayton’s death in 1938, he passed his business along to his son, who grew the Dayton Company into a nationwide retailer. In 1911 the company was renamed as The Dayton Company because it better reflected the variety of products and services that the company offers. In 1916 The Dayton Company became a founding
Caterpillar Incorporated has been providing innovative customer solutions for over 90 years - from the track-type tractor that gave us our Caterpillar name, to the diesel engine, the elevated sprocket, the hybrid excavator and more. Benjamin Holt builds his first steam traction engine tractor in 1890. The Holt Manufacturing Company and C. L. Best Tractor Co. are merged to form the Caterpillar Tractor Co. In 1951 Caterpillar introduces its first self-propelled wheel tractor-scraper. Caterpillar faces fierce competition from Japanese manufacturer, Komatsu Ltd. Caterpillar is a global leader with worldwide resources to support your career. They are focused on their employees and their relationship staying true to the values that have shaped the foundation of the company for years (Caterpillar, 2015).
In COM466, I learned how to create a mission statement and understood what the meaning behind the statement was; however, I did not know the legal perspective either. Not to mention, I have worked with a lot of nonprofit organizations and I noticed that the people there are extremely loyal to their mission. People would give up their free time to volunteer at the organization and strive to help others out by using different resources to reach the goals of the mission statement. In addition, most mission statements are focus on the change of our society and it encourage the organization to keep making improvement.
Target Corporation’s mission statement is to make their company the most sought after shopping destination by delivering a great guest experience with the most innovated technologies and quality merchandise. Target is the second largest general merchandise retailer in America. Target was founded by George Draper Dayton, in 1902, with the name Goodfellow Dry Goods. In 1903, Mr. Dayton changed the name to The Dayton Compay. Furthermore, the first Target store opened in 1962 in the Minneapolis, Minnesota which became the main headquarters. It grew to be the largest division of the Dayton-Hudson Corporation and was subsequently renamed the Target Corporation in 2000. Target anticipates staying ahead by challenging the company to be the most efficient and intellectual upscale company in the retail industry (Target Corporation, 2016).
The Target Corporation’s mission statement is to make their company the most sought after shopping destination by delivering a great guest experience with the most innovated technologies and quality merchandise. Target is the second largest general merchandise retailer in America. Target was founded by George Draper Dayton, in 1902, with the name Goodfellow Dry Goods. In 1903, Mr. Dayton changed the name to The Dayton Compay. Furthermore, the first Target store opened in 1962 in the Minneapolis, Minnesota which became the main headquarters. It grew to be the largest division of the Dayton-Hudson Corporation and was subsequently renamed the Target Corporation in 2000. Target anticipates staying ahead by challenging the company to be the most efficient and intellectual upscale company in the retail industry (Target Corporation, 2016).
Target is one of the most successful retail stores still standing despite the hostile competition that Walmart and Amazon have created in the affordable market. Target mission statement clearly describes the company objective are to satisfy the needed of their customer by offering exceptional shopping experiences with outstanding value. Through which they also mean, offer quality products for an affordable price.
We function in a very competitive business environment in which quality and reliability are extremely important. We expect each employee to contribute to the quality and reliability of our
The Target Corporation is the second-largest discount retailer in the U.S. Target?s mission is to ?make Target your preferred shopping destination in all channels by delivering outstanding value, continuous innovation and exceptional guest experiences by consistently fulfilling our ?Expect More, Pay Less? brand promise.? Fostering an inclusive culture is a core value that is integrated into every aspect of Target business. Through fostering an inclusive culture, Target enables all of their team members to leverage their unique talents and high performance standards to drive innovation and success.
According to Peter Drucker (1993) “A business is not defined by its name, statues or articles of incorporation, it is defined by the business mission. Only a clear definition of mission and purpose of the organization makes possibly clear and realistic business objectives.” For setting future strategies of the business, a clear mission is very fundamental. Campbell, Devine and Young (1993) has quoted from the speech of Colin Marshal (deputy chairman of British Airways) that, “A corporate mission is much more than good intentions and fine ideas it represents, the frame work for the entire business, the values
Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success.
When you think of Walmart you think of food, clothing, decorations for your home and many other things. But no one really digs deep into the History of Walmart. Walmart is a major business that everyone knows about. But does everyone know the history of Walmart.
Reading Partners, a nonprofit organization, aims to combat illiteracy and assist students from all over the nation who do not have a firm grasp on reading. Located on their website, Reading Partners’ mission statement is “to help children become lifelong readers by empowering communities to provide individualized instruction with measurable results” (“Vision & Values”). In other words, the organization wants to give each child the opportunity to learn how to read by sitting down with and teaching them individually. By being literate, Reading Partners believes that children will be more capable in the real world and will have more opportunities to succeed not only inside the classroom, but outside of it as well (“About Us”).
Caterpillar Incorporated is the world’s largest producer of construction and mining equipment, diesel and natural gas engines, and industrial gas turbines. Caterpillar's headquarters are located in Peoria, Illinois, United States. The company operates in three principal lines of business: machinery, engines, and financial products. The machinery segment includes the design, manufacture, marketing, and selling of all kinds of machinery such as; tractors, forestry and mining machinery, off-highway trucks, and paving products. The machinery segment also includes logistics services for other companies. The second business segment that Caterpillar operates in is engines. This includes the design, manufacture, marketing, and
Caterpillar Inc. (Caterpillar) is an American company listed on the New York Stock Exchange. The company is the world’s largest manufacture of heavy-duty mining and construction equipment, natural gas and diesel engines and turbines. The
They must express objectives that can be tested -- there has to be some way to determine whether or not an organization is meeting its goals.