Change Management

2836 Words Mar 6th, 2012 12 Pages
LITERATURE REVIEW ESSAY

As competitions within the global market continue to intensify, change is arguably the only element that ensures organisation survival. Nadler and Tushman (1986) supported the view that organisations must accept change as the corporate way of life to remain competitive. Albeit the notion “change or else perish” sounded relatively simple, it can be difficult to execute to perfection given that change comes in many shapes and forms. Meyerson (2001) stipulated that there is no one right way to manage change and what work for one individual under one set of circumstances may not work for others under different conditions. In other words, there is no one panacea to managing change. In the subsequent parts of this
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Convergent and Revolutionary/Episodic Change: Element Transformation – Changes at this level involves a revolutionary shift but not in a radical reconfiguration to the organisation system. The changes are mostly concentrated at the organisation’s subsystems or elements where the overall organisation can gain by its effectiveness (Roberts, 1998).

Radical and Revolutionary/Episodic Change: System Transformation – “Revolutionary or episodic change is often viewed as a response to planned replacement whereby a new structure, strategy or program replaces an old one. The planned replacements of episodic change are distinct interruptions intended to negate and remove a previous condition” (Ford & Ford, 1994). “Changes at this level usually happen relatively quickly as a result of a major episode or crisis which command radical approach to overcome organisation inertia” (Plowman et al, 2007). Dunphy and Stance (1993) further characterised such change as corporate transformation where frame breaking shift in business strategy and revolutionary changes throughout the entire organisation are needed to form a new desired end state.

Roberts (1998) stated that the four types of change are not necessarily mutually exclusive and it is possible to combine types of change into an overarching theory of change where

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