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Change Essay

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GROUP ASSIGNMENT

CULTURAL CHANGE AT EDITH COWAN UNIVERSITY

LEADERSHIP AND CHANGE MANAGEMENT MBA 5603

AUTHORS
LIBO CHENG 10104718
YU HUANG 10096617
GLORIA MWINZI 10239352

DATE 16TH June, 2012
Contents
EXECUTIVE SUMMARY 4 INTRODUCTION 4 BACKGROUND 4 Change event 5 Scope 5 Justification of the change 5 Research questions 6 LITERATURE REVIEW 6 Type of change 6 Model of change 7 Hard System Model of Change 7 Soft System Model of Change 7 Drivers of change (external environment) 8 PESTEL 8 SWOT 8 Force field analysis 9 METHODOLOGY 9 Research ethics 9 Methodology Statement 9 Study limitations 10 RESEARCH FINDING AND DISCUSSION 10 Report a summary of data …show more content…

This change event is meant to promote cleaner air and a conducive work and study environment for everyone and nevertheless work towards a healthier community.
Scope
Edith Cowan University is in the process of making all of its three campuses (Joondalup, Mt Lawley and Bunbury) and its environs smoke free, this will include ovals, car parks and any other premises leased by the university. The smoke free initiative applies to anyone who studies, works or even visits ECU, the general public as well as contractors are no exception. Those students living in the student villages have designated external areas that they are allowed to smoke
Justification of the change
The university’s main customers (students) especially those that don’t smoke felt that their health was being affected by second hand smoke. Breathing even a little second-hand smoke is harmful to someone’s health (The US Department of Health & Human Services, 2006). Most of them also felt that they were being displaced from common areas by smokers since they did not like the smell of smoke and it blown in their faces. The university has a legal responsibility to provide a safe work place and to protect the health of staff, students and visitors.
The move is consistent with the Western Australian Government’s recent legislation to restrict smoking in outdoor public spaces which the University strongly supports: Tobacco Products Control Amendments Bill 2008 Section 106B enacted in

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