Chaos Theory and Its Benefit for Today's World

All ought all employees should be involved in best customer service delivery possible there should be place for executive service leaders and managers within the organisation. A person who successfully creates a customer-focused culture would have a huge impact on business success through employee retention and customer loyalty.

Through sustaining the customer relationships, leaders of the company have realized that “becoming nearer to the consumer” is vital for the progression.

Businesses are facing a dichotomy between wanting to chalk out an all-time structure and strategy for their organization, and recognizing that their world is in a constant state of flux [3]. For most of the 20th century they were largely focused on the static elements of this dichotomy. However, in the last decade changes have become more frequent and more dramatic, so much so that a whole branch of management is now devoted to the subject of change itself.

This strategy is vital and attracts customers that have been loyal and meet the company vision of customer first. This strategy boosts sales in their industry.

It fascinates me how businesses operate in frequently changing environments. Particularly, the way employees are managed in order to maintain a flowing business structure whilst achieving business aims and objectives and by using calculated risks to overcome challenges. Thus leading to the progression and success of a business.

Organizational change encompasses many challenges to both the individual, and the organization. An organization is a living system, as Flower (2002) states “living systems cannot survive without change, challenge, variety, and surprise” (Flower, 2002, p. 16). An organization requires the ability to adapt in to survive as Darwin states in The Origin of Man, “It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change” (Read Me First, 2013, p. 1). It must adapt to the changing market, global economic pressures, stakeholder demands, and the diverse needs

To be able to gain loyalty among the customers and stay ahead of its competitors should tackle the changes in demand along with the shift in the consumers demand and needs.

In the book Customers for Life, Carl Sewell teaches us proper approaches to customer service. Sewell does so by presenting how he manages his own business and elaborating on his experiences. Despite the name of the book, many concepts he presents relate not only to client interactions. The ultimate goal of Sewell’s company is to be the absolute best, and to accomplish that, his company must be best at caring for the customers. Even though Sewell says that there is a selfish reason behind all that to earn more money, it would not be possible if he and his employees did not truly want to help clients.

The environment must be considered; the population you work within and for - all of which are potential customers - must be allowed input. If this is not done peak efficiency is not attainable and an administrator will find himself with more problems to deal with; namely an ever-growing gap between customers’ expectations of service and the service that is actually provided. Administrators must be mindful of gaps, both between the customers and the management, and those between the administration and its employees. Measures must be taken so there is little that is “lost in translation” so that an agency can quickly and correctly adapt to the environment and have its employees able to administer services in the correct

Out of Chaos, order may not randomly generated without the intervening of an outside party; this theory is part of the chaos theory. Case in point, rooms do not spontaneously clean themselves. To think that chemicals mixing in a primordial ooze for thousands of years can spontaneously decide to evolve into an entirely different substance without any outside action introduced is a ludicrous opinion and contradicts the laws of thermodynamics. Can there be creation without a creator? Many believe without a creator life is not possible. While Evolution can be said to happen on a daily basis by many. Adaptation to an environment does not constitute evolution. Because the creator has made his creation flexible enough to survive. Evolution manifests

* The challenges of serving corporate customers with a variety of needs in terms of size of organization and how progressive and open to change these companies were. Based on the

The critical factors in the successful transformation of British Airways were changing the culture of the organization for the employees and the consumers. British Airways embarked on an aggressive media campaign that helped change the “face” of the airline. Their new tag line was “The worlds favourite airline”. Customer service became the number one priority for all employees. Lead by Colin Marshall, “an enabling culture (was put) in place to allow customer service to come out, where rather than people waiting to be told what to do to do things better, it’s an environment where people feel they can actually come out with ideas, that they will be listened to, and feel they are much more a part of the success of the company” Jick (2011)(p.30). A “Putting People First” (PFF) program was instituted for all front line employees. This helped to unify the employees with the new vision of customer service first for the company. During these two day mandatory meetings, all front line staff interacted with all levels of managers and leaders on an even playing

A customer driven organization with detailed customer relations can result in optimal effectiveness and efficiency in the workplace.

The article Listening ain’t enough stresses upon the fact that customer loyalty cards are used to generate information about the customers in order to serve them better by developing products and services according to them. But these alone are not enough for gaining advantage over the competitors. Trained staff with a heart to serve the customers with customer-centric approach could help in gaining the advantage.

Approach – A detailed analysis was carried out to consider how the organisation has adopted a customer-oriented approach as their key strategy for improved business. This includes factors like increased loyalty of the customers,