True/False Questions
1. Environmental scanning and competitor intelligence provide important inputs for forecasting activities.
Answer: True
2. Environmental monitoring deals with tracking changes in environmental trends that are often uncovered during the environmental scanning process.
Answer: True
3. Competitor Intelligence (CI) is a tool that can provide management with “early warnings” about both threats and opportunities.
Answer: True
4. Competitor Intelligence gathering is no different from spying.
Answer: False
5. Competitive intelligence generally does not benefit very much from gathering information on competitors from sources in the public domain.
Answer: False
6.
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B) forecasting's retrospective nature provides little information about the future. C) managers may view uncertainty as “black and white” while ignoring important “gray areas.” D) it can create legal problems for the firm if regulators discover the company is making forecasts.
Answer: C
37. The aging of the population of the United States A) is a myth. B) increases demand for products geared to retirees. C) is an important sociocultural trend. D) is an important trend in the political and legal environment.
Answer: B
38. The aging of the population, changes in ethnic composition, and effects of the baby boom are A) macroeconomic changes. B) demographic changes. C) global changes. D) sociocultural changes.
Answer: B
39. Increasingly larger numbers of women entering the work force since the early 1970's is an example of A) demographic changes. B) political and legal environmental changes. C) sociocultural changes. D) technological developments.
Answer: C
40. Which of the following would be considered part of a firm's general environment? A) decreased entry barriers B) increased trade deficit C) increased bargaining power of the firm's suppliers D) increased competitive intensity
Answer: B
41. Emerging sociocultural changes in the environment include A) changes in the ethnic composition.
If the above is not done then this can result in businesses wasting money on the wrong thing and the gathering of wrong information can cause lack in customer service on their part resulting in poor quality decisions making the business look less efficient and less organised.
It’s not data, it’s competitive intelligence. Information is competitive intelligence that drives strategic business decisions. Decisions that are made by global organization with the power to change the world.
As much as Europe’s worldwide empires had globalized the war, so too its economic linkages
Cynthia has always performed well in her job, and has received good performance appraisals. She has been denied a promotion to a more lucrative sales position because she was told she “is not attractive enough” for the position. Cynthia is likely a victim of
The Constitution was an attempt to address problems of decentralization that were experienced under the Articles of Confederation.
19 Facilitate learning and development activities to meet individual needs and preferences (HSC 3004) Assessment of this unit This unit introduces you to the knowledge and skills that are needed to support individuals to plan, take part in and evaluate learning and development activities. It focuses on the benefits of learning and development activities to individuals, the importance of identifying individual needs and the role of the practitioner in planning, preparing, facilitating and reviewing learning and development activities. You will need to: 1.
[LO 1] Augustana received $10,000 of qualified dividends this year. Under what circumstances would all $10,000 be taxed at the same rate? Under what circumstances might the entire $10,000 of income not be taxed at the same rate?
The Eskimo’s predict the sudden sea squalls but studying the habits of seals. The elder Eskimo was explaining seal patterns for when a seal comes up for breathe under the water. If the seal comes out of the water to breath with its back arched up right to sky and it’s head fully out of the water exposed then the weather will be a normal. But if the seal surfaces faced down with halfway submerged under water still then this was a preview for ominous weather to come that day.
There has also been a demand to increase women in the workforce because of more “women-like” jobs.
1. Using competitor intelligence from the case material, assess the levels of market commonality and resource similarity that Google has with three key industry competitors. How will they influence competitive behavior and the intensity of rivalry?
Knowing who your competitors are, and what they are offering, can help you to make your products, services and marketing stand out. It will enable you to set your prices competitively and help you to respond to rival marketing campaigns with your own initiatives. You can use this knowledge to create marketing strategies that take advantage of your competitors ' weaknesses, and improve your own business performance. You can also assess any threats posed by both new entrants to your market and current competitors. This knowledge will help you to be realistic about how successful you can be.