Chicago Retail : A Quick Summary On The Kings Of The Retail Scene

To gain a better understanding of the retail and commercial activity in the Toronto area, two different types of retail will be evaluated in the following report. The character, market orientation and location of a retail space all play crucial role in contributing to the success of the business. All three aspects of the retail spheres will be carefully assessed in order to make direct comparisons between the two types of retail businesses. The two retail systems that will be contrasted includes the ancillary retail system in downtown Toronto and the Retail Strip on Spadina, south of Baldwin.

J.C. Penney’s started out with James Cash Penney operating a dry goods store called Golden Rule with two other partners in Kemmerer, Wyoming in 1902. Around 1907 the other two partners were bought out by Penney and he was now responsible for operating three stores. At

During the past decade, retail markets have undergone many changes in their processes, services, and formats. The last part of distribution of the market strategy, retailing serves as a bridge between the final consumer and the mass producers of products. Retailing has reached every corner of the globe, and Wal-Mart has been eying areas where the

If the items in the front are folded and coordinated then customers are attracted and more likely to buy. Usually the beginning stands display new clothing to excite their customers of the new trends and inventory they should check out. Tables are placed in the front so that customers can easily access the clothing they are looking for. They also give some examples of what they could find behind the stands. For example, if the clothing on the tables has neatly folded sweaters, then the clothing racks behind would have the same sweaters and pants that would match.

Founded in 1858 as a single dry good store, Macy’s has grown into one of the largest retailers in the United States. However, from its humble beginnings, Macy’s founders were innovators, always looking for the next creative idea that would keep their company growing. Thus from the start, Macy’s was a leader, a pioneer, and a trailblazer in the retail business, and has paved the way for which many other retailers have followed. Macy’s is famous for many industry ‘firsts’ and to this day still continually strives to set itself apart. It is because of Macy’s progressive approach to business that the company will continue to thrive and be a pioneer in the ever-changing retail industry.

Macy’s is a company that is embedded in our national pass times and has become more than just a retailing store. Its long history of retailing is over 150 years old. It was founded in 1843 by Rowland Hussey Macy in Harverhill, Massachusetts and was not originally a retailing store. Originally, Rowland targeted the mill industry and it employees and opened four dry good stores. Unfortunately early success did not come for Macy as the company’s first stores actually all failed. Luckily, Mr. Macy was a resilient man who learned from his early mistakes and realized that his target market for this type of store was not mill employees but a higher end clientele. He opened his new store “R.H. MACY” on Sixth Ave between 13th and 14th Street with the trademark star flying high. Mr. Macy had used his tattoo that he had on his arm when he worked in Nantucket on a whaling ship, the Emily Morgan. This was a success for Mr. Macy and as his company grew so did his tactics and innovation on bringing in new customers. He was the first to implement theme exhibits in his stories as well as illuminating window displays which was new tactics in the late 1900’s. He was also the first store to use publicity devices to bring in new customers and since they did not have modern communication he used “Santa Claus” as a public figure to draw in customers. Unfortunately Mr. Macy would not see the 20th century and passed away.

Only the U.S. government maintains a bigger database.” Sam Walton was eventually considered “the most influential retailer of the century, and with good reason, for nearly every great retailer of the coming years would follow his business examples.” Industrial Revolution: When the Industrial Revolution took place in the United States, factories were now able to out produce consumer demand. For the first time, these new goods needed new ways to be sold, new ways to get to the public. “In New York, Philadelphia, and Chicago, the first department stores opened their doors. Railroads and telegraph wires snaked across the country, giving storekeepers a new way to order goods and get them on the shelves faster than ever before. A whole new industry sprang up to persuade people through advertisements with enticing pictures and clever slogans, to buy things they’d never known they needed, to turn America, in the phrase department store pioneer John Wanamaker, into the Land of Desire.” At the same time, large corporations became another “dominant form of business”, such as with U.S. Steel, Swift, R.J. Reynolds, and Procter & Gamble. Department stores such as Woolworth, Penney, Sears, A&P, and Kroger became known in the retail environment. Early Discount Approach: “The first small discount stores” started in the 1930s, developed in the years after WWII and really began to take off in the 1960s as “giant discount

A change in appeal, architect, and uniqueness. As America becomes more modern, malls and corporations should become “modern, orderly, and spanking clean” (Dery, 2012, p. 1) in order to insure success. Mall creators should not continue creating the same layout and ideas that dead malls contain. Instead, there should be new unique and aesthetic characteristics in malls. The key to a successful mall is change. There should not be the same traits in all malls, because then it loses appeal. In order to reduce the amount of dead malls, malls have to be completely reconstructing into something new and

For this essay, two retail stores were visited and evaluated to determine which social class each store primarily targets, and how the concepts of cultural capital and habitus are used to appeal to each of these specific segments. The two stores visited for the purpose of this essay were the Walmart Supercenter in Bloomington, MN, and the William Sonoma kitchenware retailer located in the Mall of America in Bloomington MN.

Though a frequently overlooked detail, unconsciously, windows make an enormous statement and serve as a vital first impression for any brick and mortar business, showcasing its sophistication, professionalism, or modern flare. Business window fronts are capable of adding charm and appeal, as well as inspiring awe as they reflect the images of trees on a trendy downtown sidewalk, a city's breathtaking skyline, or the mesmerizing reflection of the sunset or gathering clouds.

The oldest known version of retailing was the barter system in which people used animals like cows and sheep in return for other goods and services. It eventually developed into the first version of accounting, and then finally the invention of the cash register in 1883 (Braun, 2015). Department stores began to emerge between the years of 1890 and 1920, one of the first ones being Marshall Fields, but is today known as Macy’s. The 1950s is considered “the birth of mall culture” with the opening of the first pedestrian mall in Seattle, Washington. (Braun, 2015). A few years later, Big Box retail came into play with the first Wal-Mart opening, later followed by Kmart and Target. Technological advances enabled the development of infomercials

Doug Stephens’ The Retail Revival highlights the fundamental challenges that today’s executives and entrepreneurs must manage to not only succeed but to continue to exist as “the fat and lazy era in consumerism is giving way to a lean, creative and inspired age” (Stephens 228). As large companies, digital giants, and e-commerce businesses become larger and larger, one may come to think that the day and age for retail is over. However, Stephens strongly disagrees with this notion and instead holds the belief that retail is entering an even more exciting and honest era.

Retailing involves a direct interface with the customer and the coordination of business activities from end to end-right from the concept or design stage of a product or offering, to its delivery and post-delivery service to the customer. The industry has contributed to the

A store 's exterior windows or glass storefront provide an additional opportunity to reach out and grab the passing customer. Windows are integral in creating a positive impression since they offer an opportunity to begin telling your store 's unique merchandise story immediately.

Due to today’s competition and similarity of products in the fashion industry, companies use visual merchandising to differentiate their brands (Lanjewar, 2014). Number of studies showed that window displays do increase customers interest towards all displayed products (Yildirim, Baskaya & Hidayetoglu, 2007; Gudonaviciene & Alijosiene, 2015). Window display play the most important factor that attract customers to come in the store (Hefer & Cant, 2013). Several elements should be considered when designing a window display. Those elements are; colour, lighting, signage, and mannequins. The purpose of storefront display is to create an excitement shopping experience and to enhance the store value. That’s why, more research needs