Chick-Fil-A Business Analysis

I have chosen for my mid term paper, the company chick fil-A because it has an unusual way of doing beasuneses in comparison to other major fast food restaurant. Chick Fill-A is a fast growing restaurant despite their idea of closing Sundays and also making chicken the primary source in their menu. I like their concept because it the opposite idea of mayor food industries that mainly serve meat. I want to know why challenges it face and how they manage to bring people into their business. I also want to learn how a company is affected by closing one day and if it makes a diference to their profit. I have seen a lot of restaurants opening around my area and they are allways full and I was even surprice on how they solve their drive true problems

I learned about the Chick-fil-A Franchise Opportunity through my own personal research. I began to research an opportunity with Chick-fil-A when I purchased my home in Elgin and found myself driving to Austin to enjoy Chick-fil-A with my children every Saturday.

One thing that is obvious is Chick-fil-a wants to help young people have a future. They do so through education, entrepreneurship, and leadership. The restaurant supports organizations who help children learn by encouraging children and giving them the tools to become successful in their schooling. One of the things the company is trying to do is help young people become entrepreneurs which will help newer generation give back to their communities. As well as entrepreneurs giving back so will those who learn how to become effective leaders. The websites were filled with ways how they help the community, but I did not find the same on the Chipotle website. Chipotle talks about fundraisers, but does not say anything about trying to help the community, nor does it talk about scholarships. Chick-fil-a is an active part of the community.

Chick-Fil-A is an American food restaurant franchise having its head office in Georgia, USA. The company was established in 1946 and has gradually entrenched itself in the American food industry as a cultural icon in the Southern United States for its specialty in preparation of chicken sandwiches. Chick-Fil-A prides itself for the establishment of over1690 branches located within the United States alone as well as its economic contribution to the larger part of Western America and California. It realized sales of around $4.6 billion in 2012, which reflected a 14 percent increase over the overall performance experienced in the previous year by the chain while the same-store sales performance increased by 8 percent. In Houston, Texas, the greatest performer realized a 7.2 million total gross sales in 2012. Chick-Fil-A uses a significantly distinct model, notable in the retention of the ownership of each restaurant since its acquisition. Chick-Fil-A selects the most suitable restaurant location, undertakes its construction, then takes over its ownership. Chick-Fil-A requires a payment of only a $5,000 as capital to become an owner of their branch while its rival franchises pay almost $2 million. The company receives over 15, 000 submissions annually from interested franchise operators for the available 70 slots. Chick-Fil-A receives a bigger allocation of income in comparison to other chains amounting to $190,000 per year. Chick-Fil-A’s solid mission statement and its

Chick fil A is a unique company and is clearly different from most fast-food restaurants; employees are kind, helpful and maintain a clean environment no matter where they located. As stated previously Chick-fil- A’s corporate purpose is constructive in addition it emphasizes their culture “To glorify god by being a faithful steward of all that is entrusted to us. To have a positive influence on all who come in contact with Chick-fil- A.” (cite) This statement truly shows how the company’s leadership has created a culture where service is just as important as profit. The emphasis of this section of the paper will be to research while also analyzing how Chick-fil-A makes people a priority and how doing things in an uncommon way has certainly helped Chick-fil-A create a strong culture as well as a successful business.

The company that I choose is Chick-fil-A, quick-service U.S. chicken restaurant. Since fast food restaurants are based on both goods and services, chicken and customer services are their primary resources. The headquarter is located in the Atlanta suburb of College Park, Georgia, and the Internet address is www.Chick-fil-a.com/

Chick-fil-A is on the top of my list when it comes to fast food retreatants. Not only does CFA deliver outstanding customer service, but they do it in a way to cut a customer’s wait time when receiving their food. As you said, the company tackled the problem of long lines. They developed a system where employees used iPads to take orders. Not only does this new technology increase the ordering and delivering process but CFA uses it to leverage asset of theirs. That asset is their employees. The face-to-face interaction with a Chick-fil-A team member improves the experience of customers by seeing what great customer service the company has. Also, another way that CFA has sped the process of ordering is creating double drive-thru

Today, Chick-fil-A is a family owned business and has over 1900 branches all over the United States and compose a net worth of $7 billion. According to Speigiel (2014), “In 2013, Chick-fil-A made over $5 billion in revenue, up from 4.6 billion in 2012.” In 2014, sales for the company had reached over $6 billion, creating a fast-food restaurant that is completely different amongst its competitors. In fact, its closest competitor is the Yum Brands, Inc the owner of KFC, Taco Bell, and Pizza Hut. An article in Business Insider entitled, “ The 15 Fastest-Growing Retailers in America” had the company ranked at number 10 with a 13 percent sales growth since 2011 (2012). The rapid success of the popular southern restaurant has led to company opening its first store in New York City. According to Kuafman (2015), the restaurant will be located at New York University at 1000 Sixth Avenue in Manhattan’s Herald Square. The new

The ethical company that I chose was Chick Fil A. Chick-Fil-A Headquarters 5200 Buffington Rd. Atlanta, GA 30349.

One of the marketing strategies fostered by Chick-fil-A is that they shut down business on Sundays. This corporate culture has been developed by its founder S. Truett Cathy’s Christian background. He believed this is a way “to honor God by giving attention to things that are more important to business (Perreault, Cannon & McCarthy, 2015).” Another strategy is corporate giving. Chick-fil-A’s WinShape Foundation was established to help “shape winners (Perreault, et al., 2015).” This foundation has helped foster children and thousands of its employees. There are a few

Fifth, decide how the company won’t grow. More than half of the country’s meals are eaten away from home. As restaurants proliferate, even convenience stores and grocery chains are now selling prepared meals, fighting for every breakfast, lunch and dinner. But Chick-fil-A know that they will not compete on price. For Chick-fil-A, the evolution has been how to do more than food. Company believes that great crave-able food is the most important.

Sam’s Club is a very well-known business around the country. They are located in 47 different US states. Sam’s Club currently has 660 members and 100,000 employees. Sam’s Club was founded in 1983 by Sam Walton in Midwest City, Oklahoma. The new CEO is John Furmer on February 1st, 2017. Sam’s Club has given $.4 billion to people in need who don’t have enough money to support themselves. They are owned by Walmart and affiliates with them. In 2016 alone, they had $486 billion in revenue. Over the past 10 years their sales trends have ranged from 5% - 3.9% in sales growth. The only year that their sales growth went down drastically was in 2016 when they went down by -3.2%. They have many different competitions but one major competitor is Costco

They use several different marketing strategies including TV ads, social media advertisements and billboards alongside US highways. One of the company’s most successful marketing campaigns is the deployment of billboards displaying a cow writing “EAT MOR CHICKIN”. Those ads have been so successful; the cow has been the official Chick-fil-a

Hooters, one of the most iconic restrains in America started out in 1983 on April Fools' Day, by six friends all who had business expires but yet no experience in the restaurant industry. The resining for creating Hooters was so that the six friend’s had a place they could go to without having to worry that they would get kicked out. Hooters started off extremely slow but after some good publicity the company took off. In 1984 the original owners, who had formed Hooters, sold expansion and franchise rights to Neighborhood Restaurants of America, a group of Atlanta investors, who formed Hooters of America, Inc. (Gale, 2006). Today Hooters still is running the same concept it was in 1983, which is using attractive young women who are known as

Nelly’s Diner was established in 2011, we are located in the historic Lakewood, WA. We are a family owned business. We offer authentic Portuguese dishes with a 50’s style flare and the best customer service experience. Our waitresses wear fun retro poodle shirts. While our jukebox is playing fun music. We provide an amazing atmosphere bringing our customers back to the 50’s. Bring your friends and family to a fun environment with the exciting music and unbelievable cuisine. At the end of our day we donate our left over food to the Tacoma Women’s shelter. Our local farmers provide us with fresh produce daily. Everyone is welcomed at Nelly’s