Chrysler : A Rapport With The Management And Ensuring That There Was No Rift With Customers And Other Stakeholders

Concentrate on their current clients, broaden and deepen their relationship with them, while maintaining current offerings

with their return on investment, employees are paid and treated fairly, and customers are satisfied with the

Despite some drawbacks, the alliance has worked well, and has been beneficial for Chrysler and Fiat. The growth and survival of both companies had faced problems in the areas of technology and quality standards. Chrysler needed the alliance for survival due to its bankruptcy position and conditions of bailout. It also needed a partner to bring innovation, increased R&D opportunities, low cost technology and access to European markets. Fiat wanted to reenter the North American market and needed access and distribution through an established manufacturer that knew the market, and had the technology available; which would be possible through a strategic

I feel that involving the board in devising a new strategic plan and allowing them to communicate with the

Another important point would be to provide information. For example sales staff should explain in detail the main

The Fiat Auto acquisition of Chrysler occurred in 2014, which turned Chrysler into an Italian automobile manufacturer (Abrams, 2014, para. 1). By combining these two firms one automaker now have strong ties to the American and Italian auto industry. By Fiat gaining Chrysler’s reputable name it can easily penetrate the American market. This why the acquisition between Fiat Auto and Chrysler can be seen as a growth strategy. Fiat now competes in a large global market, which subjects the firm to many different external environments. The General Enviornment consist of factors that affect every industry, for example taxation. A firm that operates in the auto industry and one that operates in healthcare industry are both going to be subject to government taxation and affect by it. In order to work efficiently and eliminate the threat of general enviornment risk the firm must use a strategy of including these risks in their work process. For example, if Fiat operations in the United States (U.S.) have to follow the U.S. Department of Labor regulations and pay any employee that works over forty hours in a workweek, overtime pay (2015, para.1). In order to reduce the cost associated with paying overtime and keep the budget in line, Fiat might consider hiring in part-time help during its anticipated high volume periods. This will keep production costs low and allow for a larger margin of profit.

In the mid-1980 's, Iacocca was basking in the glow of his successes at Chrysler. The company was performing better than anyone could have imagined back in 1979 and was sitting on large quantities of cash. With virtually nobody to answer to and convinced he could do no wrong, Iacocca pursued a diversification strategy for Chrysler from 1984 to 1988 focused on areas in which he had no expertise and areas unrelated to the company 's core business. Iacocca 's acquisitions were a reversal of his original turnaround policy, which focused on the production of automobiles. Acquiring businesses in the aerospace, banking, and electronics industries created the need for more knowledgeable personnel than Chrysler employed. The current management team was not equipped or experienced enough to handle large investments in unfamiliar industries. The diversification strategy forced Iacocca to implement a more decentralized management structure that was a reversal of the structure originally used to help Chrysler rebound.

In this report, I am going to evaluate the influence of different stakeholders exert at Mercedes Benz. The stakeholders I will be discussing is the owner of the business, customers who buy cars as they provide good quality of service, employees who help the business to perform well and making profits and the Government who support Mercedes Benz because they have been running successfully throughout the years so they want to invest money to further develop the business. On the other hand, I will make the following points in my report is by commenting on the level of influence that each stakeholder exerts on Mercedes Benz. I will also be referring to evidence from different sources for the comments that I make. I will state the strengths and the weaknesses on the influence of different stakeholders. Also, I will make recommendations on how Mercedes Benz can do to overcome the weaknesses which can affect their performance. At the end I will write a conclusion by summarising what I wrote in the report, which stakeholders have the most influence and which stakeholders have the least influence in Mercedes Benz.

At the time of this case study, 2002, Timken was involved in company-wide restructuring. They were consolidating current operational segments into global business units to reduce expenses. Their goal was more penetration in global markets due to reduced growth in the US based on the bearing industry’s cyclical nature. Analysts predicted 2-3% industry growth in the US, but 6.5% global growth through 2005. The slow US growth was directly tied to the automotive industry’s cyclical nature, which was declining in 2002. Global penetration would help to achieve economies of scale, whilst hedging the

with employees and customers with an aim of providing good quality of goods and services to the employees

They were open with each other and had trust within the group. They were using the healthy conflict strategies and resolving the problems and getting new customers. All members were committed and were working to obtain the goals that were set and was working on it together with efficient

Every raw material is matched in such a way that the end product takes on a life of its own. It not only completes and enhances interior furnishings, but stands out at the same time.

* By keep checking on the staff from time to time and the major source is getting positive feedback from customers.

relationship with the management team and the sort of support you can provide, such as introductions to key industry

What customers and current employees think of the management and find possible ways to create a more productive environment for the employees to work in.