Coca Cola As American Favorite Soda Company

Coca-Cola Company is an American multinational beverage corporation headquartered in Atlanta Georgia. It is best known for its flagship product Coca-cola. The company offers more than 500 brands in over 200 countries and serves over 1.7 billion servings per day. The company’s stock is listed on the NYSE and it is a part DJIA, S&P index and the Russell 1000 index. The company had revenues of $48.01 billion in the year 2012 and a net income of $9.01 billion. Coca-cola has a total asset base of 86.17 billion and 146200 employees worldwide. Coca-Cola’s current chairman and chief executive is Muhtar Kent.

Coca-Cola Company history originated in 1886 when the “curiosity of an Atlanta pharmacist, Dr. John S. Pemberton, led him to create a distinctive tasting soft drink that could be sold at soda fountains” (Coca Cola History, 2013, para. 1). He generated flavored syrup, took it to his

Coca-Cola is one of the world’s biggest and most well-known beverage brands. During its heydays when the company was led by CEO Goizueta, Coca-Cola’s stock was on a steady rise. As late as the 1990s, Coca-Cola Co. was one of the most respected companies in America, a master of brand-building and management in the dawning global era (Carvens & Piercy, 2009). Over the last couple of years, however, Coca-Cola’s stocks have been falling and profits have been decreasing from quarter to quarter.

Coca-Cola is the world biggest beverage company that produces, distributes and markets soft drinks and syrups, water, juice, teas, within over 200 countries. Coca-Cola is also ranked number in financial performance and leadership with also the company ranking top 5 in all reputation dimension. Coca-Cola achieved in the top nine companies that scored an above 80 standard for excellent reputation. The reason why I would invest in this company is due to the success that it achieved in the past few years with all of the rewards and all of the excellent products that they released into the

Coca-Cola shows impressive performance in profitable growth. Coca-Cola’s current gross profit margin is very high, which is good because this indicates that the company has done an exceptional job in cutting costs. Coca-Cola is making considerable effort in making use of costs of goods sold. The management team at Coca-Cola is effectively using raw materials, labor, and manufacturing supplies. According to Muhtar Kent, it

As mention before, Coca-cola has 47.3 percent market share in the country’s cola market versus Pepsi which hold 44.5 percent. Coca-cola is also the brand known around the worlds, which are the largest producer and distributor of ark colas in the world. Even in the current monetary crisis, the company continues to expand and the financial position shows that Coca-cola has a strong cash position in compare to PepsiCo which the long term debt of PepsiCo is so high.

Coca Cola is an international organization which is operating in more than 400 countries. It deals in the beverage industry and is leading the industry for years. Coca Cola is a competing brand, which has made its place in the market competing against several brands. Coca Cola is considered as the leading brand and is ranked as number 1 international brand, according to the ranking of 2011. Coca Cola deal in the beverage industry and provides people with several products. It is a well-known name and people all around the world knows about it. Headquarters of Coca Cola is in Atlanta, and the company has been operating for more than 126 years (Wise and Baumgartner, 1999). In 1886, the company was formed and since then it has been serving millions of people around the globe. Coca Cola is the lead brand of Coca Cola Company, which is the greatest reason of its recognition. Despite many competitors like Pepsi Co, the company has been able to maintain its position in the

Even though Coca-cola was invented in the late 1800s it was not as widely popular to the general public until later in history, this was widely due to advertising. Created by Dr. John S. Pemberton, Coca-Cola at first was only placed in soda fountains making it not as easily available for the whole country to have access to. Dr. Pemberton then sold his brand to many different businessmen who started to advertise the drink more aggressively to Americans. The businessmen hoped to make Coca-Cola the

As can be inferred from the previous sections, the current global climate is ideal for Coca-Cola to invest further in its foreign assets. There is definite volatility for the foreseeable future in the emerging markets, mostly due to China’s economic slowdown. Although the slowdown is a concern for all economies, especially those of its chief suppliers such as Mexico, Brazil, and Venezuela, to name a few, China is still growing at a pace faster than, for instance, the U.S. and is poised to be more economically powerful than any other emerging market. China appears to be encouraging foreign investment instead of discouraging it, which

The Coca Cola Company is a multinational company with more than 140,000 employees, the company is in beverage business and its flagship product Coca Cola is considered one of the best soft drink. Coca Cola soft drink is the real revenue generator of the Coca Cola Company. The company was found in 1892 and by 2010 it was reported that the company has the serving of 1.7 billion per day so the company has only grown since its inception. The company is serving its product in more than 200 countries, and the Coca Cola Company owns more than 500 brands, this shows that the graphs of the company is moving upwards and the Coca Cola Company is growing at an immense rate.

The total revenues of Coca Cola for 2012 and 2013 were $48,017 and $46,854 (in millions). Coca Cola shows a loss of $1,163 for the year. The percentage change in total assets for Coca Cola, using the same formulas, as for PepsiCo, Inc., is negative 2.4% change in 2013. The percent change in total liabilities is negative 2%. The figures for this equal -0.043 or negative 4.3% drop in liabilities.

The founding of Coca-Cola was unusual. The original leadership began Coca-Cola’s long journey to success. John Stith Pemberton, an Atlanta pharmacist, invented Coca-Cola in 1886. Made of coca plant (cocaine) and cola nut, Coca-Cola was sold as a headache medicine. Originally this soft drink brand was not fizzy and may have been accidentally carbonated. Frank Robinson, Pemberton’s partner, had a printer that produced two different colors at the same time. He took over advertising and marketing for Pemberton Chemical Company, which owned Coca-Cola. Credited for naming Coca-Cola, Robinson wrote out the logo in Spencerian script then later was involved in the sale of the company.

The purpose of this report is to compare financial reports from the two largest soft drink manufacturers in the world. The Pepsi Co. and Coca Cola have been the industry's leaders in their market since the early 1900's. I will use relevant figures to determine profitability, and break down key ratios in profitability, liquidity, and solvency. By breaking down financial statements, and converting them to percentages and ratios, comparisons can be made between competitors regardless of size.

Coca-Cola Company is a beverage company headquartered in the United States with significant international operations. Operating in over 200 countries worldwide with a product offering of over 500 different products, Coca-Cola Company has come a long way from a small beginning in 1886 (Coca-Cola, History, 2012). Long considered a strong corporate entity by investors and analysts, Coca-Cola recently released 2012 Q3 financial results and business targets on October 16, 2012 as discussed below.

They have succeeded in focusing on the brand image, customer retention and adding social and ethical benefits to every bottle they sell (Coca-Cola.com, 2014). “In advertising, everything depends on strategy applied on the market, which is adjusted to the positioning” (Moraru, 2010).