Coco Chanel Research Paper

Chanel is one of the most prominent fashion brands, their cosmetic line is one that follows the brands positioning in the market, due to this it associated with being high end and luxury. This positioning has been influenced by the associations that consumers make between the brand and the founder Coco Chanel as well as drawing associations from haute-couture fashion as well as aligning the brand with the likes of the fashion scene (Chanel 2013). This brand has been positioned to exude luxury, perfection and quality and with associated high prices and simplistic but sophisticated packaging this has enabled the brand to be positioned as a high-end luxury brand (Chanel 2013).

C. A lot of women know Chanel and they are fascinated of Chanel products, but how many people know about Coco Chanel, the first designer of Chanel?

People often ask me, "When did you first become interested in Coco Chanel?" and if I'm honest, I was fascinated long before I started researching her biography more than a decade ago, all the way back to my earliest memories in childhood. For there on top of my mother's dressing table stood a bottle of Chanel No. 5, beyond my reach but not out of sight, and I knew from the moment I began to discern its mysterious letters and number that there was something magical to the black-and-white cipher. I'm not alone in that discovery -- Chanel has come to represent the essence of everywoman, whether in the scent of her perfume or her choice of bold red lipstick or the perfect little black dress -- but the story of Coco feels somehow entwined with

Coco Chanel was one of the most influential fashion designers of the Twentieth Century and she was the first significant female fashion designer. The fashion world was impacted by Chanel’s phoenix like return to fashion after her retirement in 1953. Chanel introduced men and women to practical yet elegant styles. Although Chanel has been deceased for forty-one years her undeniable influence on fashion and women’s roles in society will be remembered for generations to come. Coco Chanel was an iconic designer and continues to inspire men and women around the world.

Though in her later life she came to be regarded one of the world's most influential designers of all time, Chanel's earlier life was far from glamorous. Coco Chanel was born sometimes in the year 1883 though she later disputed the same as her birth date (replacing it with 1893). Chanel's mother passed on when she was aged 6 years old leaving the young Chanel and four of her siblings under the care of her father. Soon after, her father put her in an orphanage run by Catholic nuns. It is here that the young Channel learnt the art of sewing something that would prove to be much helpful in her later undertakings. When she attained the age of eighteen, Chanel left the orphanage and later on, she secured a job as a seamstress. However, Chanel would occasionally put her other talent, singing, into use by performing at a cabaret. Soon, Chanel moved to Deauville where she become romantically involved with Etienne Balsan and later on became his mistress at the age of 23. It

The French leader of the fashion frontier, Gabrielle “Coco" Chanel built an empire of fashion for women all around world, changed how society viewed women. With her boyish style, Chanel inspired women

Coco Chanel was the woman who created the idea of self-definition and liberty through the use of one’s clothes (Zeitz, 152). She had been raised as the athletic type and stepped out beyond the borders of the tight-fitting corset dress, and made her own sense of style. Chanel ignored the fact the she might be considered unpopular and stuck to how she wanted to dress and act. (Young Women Discuss Petting, 207). Surprisingly, Coco Chanel’s style in which she “let go of the waistline” flourished quickly and it was appealing to many (Zeitz, 154). She stepped away from the norm and sparked a light in America that ignited the idea to be who you are and stand out. Designs were created that were comfortable, but also stylish for the New Woman. Chanel kept designing clothing in which the “hemlines dropped and waistlines crept up” (Zeitz, 284).

Could you imagine being one of the youngest fashion icons of your generation, willing to stand out so much that you had a dress sewn to you? Well Marilyn Monroe did (Life. Time Inc). Marilyn Monroe brought many great ideas of beauty to the 1960’s era. Marilyn Monroe was also a major fashion icon.

Laffer 1 Karly Laffer English 10 Robbins 10 3/15/15 Coco Chanel: The Anti-Conformist “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” This quote by Coco Chanel summarizes her main philosophy that helped her become such a prominent catalyst for not only fashion, but also helped change gender class inequalities. She was a historical fashion designer, feminist, and inventor.

Coco Chanel created a fashion that began to grow rapidly in the 1920 's. She created suits and dresses for women and they became very popular and still are today. Another person that impacted design in the 1920 's was Thomas W. Lamb. He was known as a famous theater and cinema designer. For example, "Thomas W. Lamb was known for designing hundreds of theaters and later known as the king of theaters" (Gray). Thomas helped to design movie theaters and this sparked an impact on the 20th century. Many people enjoyed and took advantage of how much of an impact people, like Coco and Thomas, had on the 1920 's. If it wasn’t for people like them, we wouldn’t have movie theaters and a cute fashion for women today.

Coco Chanel, born Gabrielle Bonhuer Chanel, on August 19, 1883 in Saumur, France was an amazing woman who redefined fashion as we know it today. She was a clothing designer who revolutionized the fashion industry with her suits, little black dresses, and avant garde flare. Because of this quickly in her young life she became well know, and rose to be the fashion icon that she is today. From the timeless designs that are still popular to this day, and the sophisticated outfits that can be paired with great accessories Chanel has done it all. When it comes down to it though it was Coco Chanel’s philosophy that “luxury must be comfortable, otherwise it’s not luxury” that lead to her success. (“Coco Chanel”)

Carolina Herrera, a very famous fashion designer, was born in 1939. She was born in the country of Venezuela. Over the years, Carolina has become extremely known for her many fashion lines and even her fashion choices. She has many lines for a variety of things such as gowns,scarves, and a fragrance line of cologne, and many other forms of clothing. She has won many awards and have been recognized for many things as she still thrives in her career field.

Elsa Schiaparelli was another star in the 30’s along with Chanel, but the contrast between them was nothing more but interesting. Their designs were different, looked upon as day and night, but still representing the extremes of couture, but they catered to the same clients.

Coco Chanel, born on August 19, 1883 in Saumur, France, influenced 1920s fashion greatly through her trademark pieces such as “little black dress” and jersey suits and many more. These key fashion pieces are still very popular in our current day time in women’s fashion. Before Chanel became well known, most women would wear corsets that would leave them feeling stiff to give them more of a hour glass look as well as skirts with long hems that would reach the floor. Chanel went past the social boundaries of most women, and created different and diverse pieces. She disregarded societies idea of

August 19, 1883, Saumur, France (“Coco Chanel”): this is the date of when Gabrielle Bonheur Chanel was born. While Chanel’s aesthetic in her later years was glamour, glitz, and glam, her early years were not the same. Chanel's mother died when she was twelve, and due to her peddling father, she and her two other sisters went into foster care (Collage). There she was raised by nuns who taught her how to sew (“Coco Chanel”), a skill that will benefit her later in life. Before Chanel entered the fashion world, she was briefly a nightclub singer. This is where she coined the nickname “Coco” and met a very important man to her career (“Coco Chanel”). This man was the wealthy business man Arthur “boy” Cape, and