Cogeco Cable Canada

1292 Words Jun 19th, 2018 6 Pages
Based on all three articles, Cogeco’s reputation for customer service has received a positive rating.
Cogeco is a success because they take pride on customer relationships. Customers are at the heart in an enterprise, and what makes Cogeco so unique is its blend of tangible and intangible goods and services that are offered for its customers. Cogeco offers a wide variety of products and services that cater to the customer’s unique needs. They offer both their commercial and residential customers, both business partners and non-business partners various telephone service packages, television packages and internet service packages. Moreover, Cogeco offers high quality customer service from their call centers. For example,
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Keeping the existing clientele happy presents opportunities for having new clientele as well.

Understanding and listening attentively to the customer is important to the success of a business.
Before a business transaction is conducted, most of the time, customers look to the Customer
Service Representatives for advice and recommendations When a customer asks for advice, an opinion, recommendation or a suggestion, it makes the decision-making process for the customer much easier. When a client has more information about the service or the product, then it easier for him or her to decide whether to buy it or not.

Working in retail, entails patience and knowledge of the products in the store. Customers should feel at ease when talking to a Customer Service Representative who is knowledgeable about their products and knows what he or she is doing. Stating from experience, sometimes not always, customers have come to Customer Representatives about which items to purchase. They would ask about which item is better looking and which colour is better

Businesses that deal with customers on a daily basis should have skilled employees that can handle customer complaints and can answer their questions with relative ease. Offering high quality products and services is also what makes customers want to come back to an organization.
If the consumer
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