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Cognitive Dissonance Theory Response Paper

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Taylor Wood
COM-201
Response Paper 1: Cognitive Dissonance Theory

Life is full of uncomfortable situations. Whether it’s 12:01 on December 21, 2012 or seconds before a drop on a rollercoaster, we rationalize the situation to create a sense of equilibrium. Cognitive Dissonance Theory explains why we experience the mental discomfort called dissonance that arises from “inconsistent attitudes, thoughts, and behaviors” and how we take action or change our thinking to alleviate the discomfort (West & Turner, 2014, pp. 110-111).
When humans have encounter situations that are consistent with what they are comfortable with they experience consonance, or equilibrium (West & Turner, 2014, p. 111). This is the ultimate state of content. Humans crave …show more content…

It can apply to several, if not most situations. It is unfortunate that there isn’t a more concrete way to measure cognitive dissonance, especially since the same amount of dissonance can be rid of by using many different rationales, and its importance is relative to each individual (West & Turner, 2014, pp. 114-115). The theory does not prove that the dissonance reducing methods will actually work, however studies do show that people will go to all lengths to try and achieve consonance (McLeod, 2014). The theory doesn’t provide a solution, but rather points out the actions that are made in order to alleviate the …show more content…

I was already anxious because of the large crowds and unnecessarily deafening music, however once my roommates and I reached the solid block of dancing sweaty bodies, I began to rationalize the point of my presence there. It had taken minimal justification, or “the least amount of incentive necessary to obtain compliance” (West & Turner, 2014, p. 117) to get me there in the first place since Bronco Fusion was my first real college experience. Not orientation, not welcome week, but this concert was to be the start to the rest of my educational career. I normally utilize selective exposure to certain types of people when it comes to social events, but I was paying selective attention as to what my classmates were actually doing in this crowd during the stretch of time between the opening and main act. So, fighting our way to the very middle didn’t seem like a bad decision. I was selectively interpreting the lingering stench of tobacco and other smoking paraphernalia because it must have been from the surrounding area besides the crowd I was currently in, since there were security guards at the entrance. The people towards the back of the crowd were polite and allowed us through, so since I was using selective retention to forget any sort of concert mentality ever I wasn’t worried about the people we’d end up standing next to. Unfortunately, my methods of

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