Coke Ad Analysis

This is no more apparent than in the poem that is written on the top right of the ad:

“Our generation doesn't ring the doorbell. They text or call to say they're outside,” this line is from one of the well-known social networks, Tweeter, which shows how the way of communication has change in this modern life. According to 2013 statistics by Business Insider, in United States alone, smartphone owners aged 18 to 24 send 2,022 texts per month on average — 67 texts on a daily basis — and receive another 1,831 texts (Cocotas). Nowadays, technology such as text messaging has practically replaced traditional face to face communication among the society primarily in young generations because texting allows messages to be sent fast and effortless. In order to quickly type what they are trying to say in text messaging, people are

Nowadays, the communications with others are different from the traditional ways and normal rules. People take advantage of new technology to communicate instead of face to face. Although the email and text message make people easy to communicate, the society

There are many different ways to communicate as it is a big business, any one of these methods could break during any day. For example, if your phone is broken, there is always a backup of sending an email and vice versa. Another reason may be for anyone with a disability. For example, someone may be deaf, therefore they may not be able to

The commercial starts out with Mean Joe Greene limping off the field from a well-played game. As he is heading towards the locker room he is followed by a young boy holding a coke bottle. The boy asks if he needs any help and Greene responds by saying no. This leaves the boy feeling sad because his favorite player just turned him down. But the kid persists by telling him he thinks he’s the best ever. Greene just responds yeah…sure. The boy then asks Greene if he wants his coke.

Another illustration of the music in the advert reflecting the mood of the scene is during the world cup setting. The pace of the melody picks up and the dynamics increase to show excitement, joy and energy. It gets louder and even more instruments are added. In the millennium setting, the tune is at a very fast pace with many diverse instruments all playing at the same time, which gives strong emphasis on the environment’s joyful and ecstatic setting.

As far as promotions go the television advertisement was effective in getting my attention. However this commercial was more

Rhetorical opportunity is key when you are trying to get your point across. This advertisement used its rhetorical opportunity very well. They knew that if they aired this commercial

Iconically, this same ad displays a young white woman, with an open-back red dress looking over her shoulder while holding a coke with both the Coca Cola brand and text saying, “Thirst asks nothing

Technology has great tangible effect on communication. Recent innovations have created the possibilities of long distance communication which allows people across the world to communicate. Nowadays, it’s very easy to interact with each other either by emails, mobiles etcetera. Moreover, social networks like Facebook, Twitter have eliminated the distance between people who stays far away from their families or friends. Websites like Skype makes the conversation as real as possible by enabling them to see each other while having a chat. In past, people had to depend on letters to

The second commercial is for the Mountain Dew Kickstart energy drink. Three friends are sitting on the sofa then one guy asks his friend to pass him a Kickstart energy drink. Then after they drink the Kickstart they start dancing around the room using different dace moves. Inside the room you see a dog twerking and also a deer comes out from the wall and starts dancing around the room. There are many objects in the room that start dancing also. The commercial ends with the three guys going out of the room dancing and closing the door. I think is one of the best commercials I have seen this year and Pepsi Co. did a great job on this energy drink commercial. This ad appeals to fun and pleasure advertising.

Over the course of the week I have seen a countless amount of advertisements. From the subway to the back of my textbooks, there was no space left ad-less. One of the advertisements that stood out to me was on Buzzfeed. The ad blended in with each quiz I took. At a glance, one would believe that the ads was a question on the quiz, but once they’d click the answer the sponsored ad reveals it’s true content.

The 1947 Campbell soup ad was able to relate to its viewers by depicting a young married couple. In the late 1940's and 1950's it was important to marry young. Women were pressured to marry at a young age and become a homemaker; taking care of their husband, house and children were their top priority. The husband is coming home from work, presumably an office based on his suit. His wife is able to anticipate his needs and have dinner started before he gets home.

Next, the text in the ad is mostly subdued, but it does create one major

     As a result of this ad, the doctor had to spend an extra ten minutes with the patient to tell her why it was unsafe for her to take the drug. The same conversation has