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Colour In To Kill A Mockingbird

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Look how vibrant the colours are. Each one pops, and although many people underestimate the power of visual storytelling, they do so at their peril. Because visuals – and in particular, colour – plays a huge role in how our ape-like minds tick.
I mean no disrespect to our little bundles of joy when I say this, but a baby’s mind is extremely ape-like. It takes time for our brain to develop, so in our earliest of days, instinct dictates everything we do. Colour helps us at a young age, and allows us to differentiate one object from another.
Picture a baby’s toys and books, and you appreciate the importance colour plays in a child’s development. Disney know this, and they use colour to great effect. They place red next to black, fill the screen

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