Coming Back to Cultural Imperialism

623 WordsFeb 24, 20182 Pages
Coming back to Cultural Imperialism. We would like to start with the most rudimentary questions. What is culture. Why do we need to talk about it. What does Imperialism have to do with culture. And what is Cultural Imperialism. When Steger talks about the cultural dimension of globalization, he uses the words “symbolic construction, articulation, and dissemination of meaning” (90). Culture can define an individual, a group, a society, a nation or even the globe. Humans are social beings and since pre-historic times humans have been inquisitive and have embarked upon journeys to find new civilization. Today we are looking for life on other planets. When a person interacts with another, the first judgment he makes is about his nature. Similarly when we find ourselves in a new atmosphere, a new culture, the first few things we pick up are the culture not the economic status or the political scenario. It could be as simple as a greeting in the native language, or knowledge about the local cuisine, clothes or traditions. We all know that Vasco Da Gama brought along spices from his visit to India. What intrigues us so much, must be of huge importance. Culture exists in the form of ideas, language, identity, images and everything the human mind can perceive. Cultural is the inherent reactions, the way we behave socially, what we believe in and what makes us stand apart or defines us as a group. An interesting term at the heart of our discussion is ‘cultural products’. According to
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