Company Analysis On Burger King

1549 Words Oct 3rd, 2014 7 Pages
Company Name: M1 Consulting Inc.
Name: Debashis Mondal
Instructor Name: Jay Fisher
Date: 02/10/2014

Assignment: Company Analysis on “Burger King”

Introduction:
Burger King is a worldwide American chain of fast food restaurants, starting from Miami, Florida. The organization was established in 1953 by David Edgerton and James Mclamore and as of now works in excess of 13,000 outlets in 79 nations. The organization menu has transitioned from their customary burger, fries and pop to a more extensive assortment. Pretty nearly 90% of their outlets are secretly held establishments, leaving the organization depending exclusively on establishment expenses. Their major worldwide rivals incorporate KFC, Mcdonalds, Subway, Wendy 's, Domino 's Pizza and Pizza Hut.
Burger King works in the fast food halmburger restaurant (FFHR) class, a sub-segment of the $59 billion quick-service-restaurant (QSR, or Fast Food Industry) portion of the restaurant industry.In this report, the terms snappy administration restaurant and fast food restaurant are utilized conversely. This industry is vigorously competitive with dynamic players ranging from local operator to national and global companies. Burger King 's prime rivals in the FFHR classification are McDonalds and Wendy 's in the QSR business Yum! Marks too. In the Fortune 500 rundown of biggest organizations as far as incomes. Burger King positions 842, well behind Mcdonalds (108), Wendy 's (562) and Yum Brands (262).…

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