Section A - Company Background and Product Background
Company Background – Apple Inc.
Apple Inc. is a multinational corporation that produces consumer electronics, personal computers, mobile communication devices, computer software and peripherals, commercial servers, and is also a digital distributor of media content. The company also owns a chain of retail stores known as Apple Stores, which are available both offline and online.
The founders of Apple Inc., Steve Jobs, Steve Wozniak and Ronald Wayne created Apple Computer on 1st of April 1976, and incorporated the company on 3rd January 1977 in Cupertino, California. Wayne then withdrew from the partnership, leaving Jobs and Wozniak as the primary co-founders of the company. After that, Apple went public on December 12, 1980 at $22.00 per share. The stock has split four times since the IPO so on a split-adjusted basis the IPO share price was $0.39. As for now, Tim Cook took over as the current CEO of Apple Inc. (Apple Inc., 2015).
It is obvious that Apple designed and manufactured a wide variety of products and services since the beginning of time. Apple's core product lines are originally the iPad tablet computer. Without delay, they developed more and more dominant products including iPhone smart phone, iPod portable media players,
…show more content…
was known as Apple Computer, Inc. for more than three decades, however it faced rocky sales and low market share during the 1990s due to mismanagement. Therefore, Jobs, who had been ousted from the company in 1985, returned to Apple in 1996 after his company ‘NeXT’ was bought by Apple. Jobs subsequently instilled a new corporate philosophy of recognizable products and simple design since 1998, which later became the reason for the success of Apple Inc.. With the succeed of iMac, iPod and iTunes Music Store, Apple recognized itself as a leader in the consumer electronics and media sales industries, leading it to drop "Computer" from the company's name in
Apple Inc. designs, manufactures, and markets personal computers, mobile communication devices, and portable digital music and video players and sells a variety of related software, services, peripherals, and networking solutions. The Company sells its products worldwide through its online stores, its retail stores, its direct sales force, and third-party wholesalers, resellers, and value-added resellers. (Source: Company Form 10-K)
Apple is a company that manufactures, designs and markets media and mobile communication devices including portable digital music players, personal computers and a huge range of related software, peripherals, services, networking solutions, applications and third-party digital contents. Apple Company’s products include iPad, iphone, Macbook, Apple TV, a wide selection of both professional and home use software applications, IOS & OS X operating system and also iCloud. Besides, they also provide a great variety of accessories such as Apple brand mouse, keyboard, earphone, headset and many more. Apple also sells their own digital content and applications through Apps Store, iBooks Store and music though
The Apple Company was founded by Steven Jobs, Steve Wozniak and Ronald Wayne on April 1, 1976. Apple has been very successful over the years and is on Forbes Innovative Companies list coming in at number 79. (Forbes, 2016) Due to their diligent work on innovation, globalizing the company they were able to have a market cap of $741.8 billion as of May 2015.
Apple Incorporated has come a long way over the years, starting more than 3 decades ago in 1976. Apple was founded by Steve jobs, Steve Wonzniak and Ronald Wayne initially entering a niche market in the production of the first computer, the Apple I, followed by the Apple II in 1978. Apple began its career as a successful company based upon strategic innovation, and they remain that way today, but it wasn’t always sunshine and lollipops, they experienced their fair share of struggles too.
On April 1st of 1976, 2 college dropouts by the name of Steve Jobs and Steve Wozniak founded the Apple Computers Company. They later Changed the name to Apple Inc. They started out by selling Apple 1s out of Job’s garage, without a monitor, keyboard, or casing. The Apple 2 revolutionized the computer industry for being the first computer to have color graphics. Sales skyrocketed from $7.8 million to over $117 million in the year of 1980, the year that Apple went public. Wozniak left Apple in 1983 due to a fading interest in running Apple computers from day to day. Steve Jobs also left in 1985 and went on to do other projects. He founded his own company NeXT Software, and purchased Pixar from George Lucas, which would become a successful animation
Apple, incorporated. Created by innovative CEO Steve jobs (who recently passed away) and with the support of Steve Wozniak, is now a multinational corporation that’s focuses on consumer electronics, computer software, and commercial servers. With its broad line of revenue including: the apple computer, iPod, iPhone, iPad, and Mac apple strived for success with the idea to reach all consumers as its target market. The company started from Steve Jobs parent’s garage to its first building in Cupertino, California in 1977. The first computer (Apple I) was created in 1976 and sold to a local computer store called “The Byte Shop” offered at 500 dollars per assembled computer. This became the first computer to display text at 60 characters per
Apple was founded by three men; Steve Jobs, Steve Wozniak and Ron Wayne in 1976. The company received an investment from Mark Markkula in 1977, introducing Apple Computer Inc. and the release of the Apple II. The Apple III and Apple IIe were then released. The Apple III was a high end machine that was highly priced, whereas the Apple IIe was a computer used in various households. In 1980, Apple became a public company which increased their share price significantly, making most of Apple’s staff members’ millionaires. By 1983, Apple became a Fortune 500 company as a result of their rapid growth (Alcom, 2012).
Apple Company Incorporated was founded on April 1, 1976. Apple was established by Steve Jobs and Steve Wozniak. Both Steve Jobs and Steve Wozniak sought to create computers small enough to be placed in households and workplaces. Furthermore, they wanted a “user friendly”computer . The first Apple product was built in Job’s garage. Moreover, the first Apple computer was sold and Apple’s sales jumped from $7.8 million in 1978 and to $117 million in 1980. The first computers were a triumph. However, Wozniak left the company in 1983. But Jobs made a deal with Adobe, a small company and the creator of the PDF (Portable Document Format). Together, Jobs and Adobe introduced desktop publishing. IBook, a personal laptop, was introduced by jobs and a while later MP3players ,more commonly known as iPods, were announced. Later, the media player software, iTunes was presented. Later, the iPhone and Apple TV were created. In January 2010, the first iPad was released. One year later on October 5, 2011, Steve Jobs died.Yet his legacy, Apple, continues.
Apple Inc., together with subsidiaries, designs, manufactures, and markets mobile communication and media devices, personal computing products, and portable digital music players worldwide. The also sell a variety of related software, services, peripherals, and networking solutions.
Steve Jobs , Steve Woznaik and Ronald Wayne founded Apple on 1st of April 1976 to develop as well as sell PCs. Initially it was called the Apple Computer INC but was later renamed to Apple Inc on 9th January 2007. This was done to position the company and shift its focus towards consumer electronics from being a computer company. It is an American MNC headquartered in Cupertino,California. Apple develops and designs its own range of products and follows a ‘close door policy’. Some of its best known products are Mac PCs, iPod, iPhone, IPad, iCloud, iTunes, Safari, Siri, and App Store etc. In 1998, Jobs reshaped Apple, with senior managers who had a enriched
Steve Jobs and Steve Wozniak founded Apple in California in 1976. Their mission was to introduce an easy to use computer to market, which led to a computing revolution and quickly became the industry leader by selling more than 100,000 Apple IIs in 1980. After IBM entered PC market, IBM PCs, which used Microsoft’s DOS (OS), gained more market share and became the new standard for the PC industry. At the same time, Apple introduced the Macintosh in 1984. However, Apple’s net income fell 62% due to the Mac’s slow processor speed and lack of software limited sales. In 1985, Steve Jobs was forced out and John Sculley took charge of the Mac. Under the direction of Sculley, Apple
Steve Wokniak founded Apple Incorporated in 1976 along with the now deceased Steve Jobs. Both Steve’s were college dropouts. Two months after creating their first circuit board they had 200 orders of them. 1970 is also the year that they released the iconic Apple I from their the grew like wild fire. Releasing multiple different versions and new styles that many people loved. Wozniak was the “technical genius” while Jobs was the out side the box thinker that came up with all of the crazy ideas that some how worked. The year after Apple was incorporated they released the widely recognized Apple II which ‘sold more than 100,000 units”(Michael). With the increased “sales jumped from $7.8 million in 1978 to $117 million in 1980”(Apple Inc.) this was the big start the Apple was looking for, offering public stocks in 1980.
Apple Inc. designs, manufactures, and markets mobile communication and media devices, personal computers and portable digital players. Apple Company also sells various related products like software, services, peripherals, networking solutions, third-party digital content and applications.
In its infancy, Apple Computer Inc. began with the Macintosh personal computer. The company was founded on April 1, 1976. The founders were Steve Wozniak and Steven Jobs. They incorporated the company in 1977, on January 3rd, in Cupertino, California. In the twenty years that followed, the company produced personal computers. Besides the Macintosh, Apple Inc. made Apple II, and the Power Mac lines. Although they lasted for decades, during the 90’s the company experienced some turbulent times with low sales and market share. Steve Jobs left Apple Inc. and came back in 1996 when his company, NeXT was purchased by Apple. In 1997, Jobs became the interim CEO. In later years it became a permanent position for him.
Apple Inc. is an American multinational organization that design, manufactures and sells the high technological electronics, online services, computer software and accessories. The product and services of Apple Inc. consist of iPhone, iPod, iPad, Mac, Apple watch, software (ios operating system, icloud) and so on. Apple is the leading brand in the mobile market across the globe. Apple delivers the applications through iTunes store, Mac App Store developed by the Apple Inc itself. The company offers its product worldwide via different retail stores, showroom, online stores,