Company History And Top Leadership

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Company History and Top Leadership “Our mission is to inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time” (“Company Information, 2015). Starbucks’ mission statement exemplifies their ambition to ensure that each customer has an individualized experience when they enter into their coffeehouse. Starbucks was founded in 1971 and opened their first location in Seattle’s Pike Place Market (“Company Information,” 2015). Although the company’s website did not relinquish information on the founders, further research provided the names of three young businessmen. Jerry Baldwin, Zev Siegl and Gordon Bowker started operations in Seattle by selling coffee beans and coffee making machines (“History of…show more content…
From the beginning, he wanted to make the company into so much more than what it was. A specific way that Howard contributed to the growth was when he traveled to Italy. This unique experience gave him insight on the operations and the intimacy of coffee shops. Furthermore, Howard has transformed the company into a successful business that not only produces coffee beans, but creates the final product as well as initiated the expansion of the product offerings. Business would not be possible if it were not for the top executives of the company. Starbucks has contributed a portion of their website to highlight the executives, their experience, as well as their background information. Among the executives, the top five paid employees of Starbucks include Howard Schultz-Chairman, President, and CEO, Troy Alstead-Chief Operating Officer, Scott Maw-Executive Vice President and Chief Financial Officer, Clifford Burrows-Group President (United States, Americas, and Teavana), and John Culver-Group President (China, Asia Pacific, Channel Development, and Emerging Brands)(“Notice of 2015 Annual Meeting of Shareholders and Proxy Statement,” 2015). Howard Schultz has been with the company since 1981. Previous to starting his career at Starbucks, Howard worked at the Xerox Corporation for three years as well as Hammerplast U.S.A. as the Vice President and General Manager. Troy Alstead has been
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