Company History : Microsoft Corporation

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1. Company History: Microsoft Corporation was founded by Paul Allen and Bill Gates on April 4, 1975. The company 's 1986 initial public offering, and subsequent rise in its share price, created three billionaires and an estimated 12,000 millionaires among Microsoft employees. Since the 1990s, it has increasingly diversified from the operating system market and has made a number of corporate acquisitions. Microsoft develops, licenses, and supports a wide range of software products, services, and devices that deliver new opportunities, greater convenience, and enhanced value to people’s lives. Its best known software products are the Microsoft Windows line of operating systems, Microsoft Office suite, Internet Explorer and Edge web…show more content…
During the first year, both of products had very low sales that not even close to 1 million products. After one to two year of improvement, Microsoft launched the Surface Pro 3 in June 2014 and the Surface 3 in May 2015. The Surface 3 starts at $499, while the Surface Pro 3 starts at $799. Since then the Surface increase rabidly. Surface devices face a big competition from Apple. According to Leswing, when Microsoft sold about 1.7 million Surface tablets since the Surface RT debuted last fall. Apple, on the other hand, sold 3 million iPad tablets in just three days this past November when the new iPad and iPad mini launched. As well as other computer, tablet, and hardware manufacturers, such as Google, Lenovo and Asus; they are also current competitor, potential partners and customers. 3. Demand Curve Analyze: Microsoft filed its 2013 annual Form 10-Kwith the Securities and Exchange Commission, and deep in the filing is the first public disclosure of the company’s revenue from its Surface tablet lineup: $853 million. That covers the period from the fall launch of the Surface to the end of Microsoft’s fiscal year on June 30, 2013. The company doesn’t disclose the number of units sold, and the range of products from the Surface RT to the Surface Pro makes it difficult to derive an average selling price. But hypothetically, I use the formula Total revenue =
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