Company Overview : Zappos, Inc

Zappos is an online shoes retailer that started its business in the year 1999. Later on the company had expanded its business to include the beauty products, clothing and even the housewares within its leading e-commerce website. This case emphasizes on the customer service department of Zappos Company and initially the business focused only on the drop ship method. Later on the company also increased the variety of the products. The company had also created a bricks and mortar storefront to expand the business and increase the sales of the business.

They are more like a big family. At Zappos there are lots of fun activities to get the employees involved, like face painting, wacky parades, and gaming in the lounge on breaks. Employees have the freedom to dress causal and comfortable. The company ensures customer loyalty by closely training and mentoring their team, and at the end of training they offer their employees $3,000 to leave (most of whom do not except the offer after weighing the options). Besides their fun and supportive environment, Zappos offers their employees full health care benefits, free meals, and competitive salaries. Lastly, while many other companies have call centers located outside of the country, (in order to save money) Zappos call center is located in Loss Vegas. Phone calls are not timed or scripted, which gives the employees a chance to interact with the customers on a more personal

The owners of Zappos did an amazing job coming up with the idea of selling shoes to from online. There was a market that was created by Zappos. Zappos has been able to continue to grow due the advancing in technology that has made it must easier for customer to shop online. A lot of people know what kind of shoes they like and what size shoes they wear. If a customer does need a product in the next few days and can be patient then Zappos is a great store for that customer. Zappos makes it very easy for the customer because of it policies and customer service. Zappos offers free shipping. Zappos also give

The selection system for hiring new employees at Nordstrom has been the same for years, which has proven to be successful in fulfilling their goal to focus on the needs of the customer. It comes down to three simple things they look for in a candidate; they want to hire people who love to sell, are passionate about fashion and eager to provide great service to customers. Part of the Nordstrom selection systems, which exemplifies their dedication to providing an outstanding service for customers while maintaining high ethical standards is the application process that includes a questionnaire. The first step to their selection process begins with the Taleo system. This online screening, which takes about 45 minutes to complete,

Founded in 1999 by Nick Swinmurn, Zappos.com, initially named ShoeSite.com, has grown from an inventory-less, “drop-ship” shoe sales website that connected customer orders with shoe suppliers to an Internet shoe mega-retailer that recorded a reported $2.1 billion in revenue in

Patagonia, a leader in outdoorsy apparel, seeks expand its brand by primarily selling surfing attire and gear in the future because of global warming. As a result, the company will open stores that specifically meet the requirements of surfers, but these stores will need employees that can grow Yvon Chouninard’s, the owner of Patagonia, vision. If I were a recruiter for Patagonia, I would emphasize the various beneficial characteristics of the job. For instance, Chonuniard has a “let my people surf” philosophy that fosters a sense of autonomy. This let my people surf philosophy allows employees to experience the environments that customers utilize Patagonia’s products for, so employees can improve these products if necessary. Furthermore, applicants

Aeropostale Incorporated is a “mall-based” retail store chain that caters to 14 to 17 year old young women and men who are interested in “casual apparel and accessories (Aeropostale Inc. Corporate, n.d.). According to Aeropostale website, a Privacy Policy with Canada, states that Aeropostale Inc. has a subsidiary called “P.S. from Aeropostale” that caters to the 7-12 year olds (Aeropostale Inc., 2012, April). Mergent Online disclosed that Aeropostale Inc. “sells a range of apparel, including

Zappos has created a very structural attractive company. There is a lot of room for growth with the recent purchase by Amazon.

Zappos, which started as an on-line shoe retailer in 1999, has grown into a multi

Tony Hsieh (pronounced Shay) is an American internet entrepreneur and venture capitalist who is the CEO of the Zappos, an online shoe and clothing shop (Wikipedia). Tony first became involved with Zappos in late 1990 when he and his business partner, Alfred Lin, invested in several internet companies, including Zappos. Through his investment, he noticed Zappos was “the most promising and the most fun” and decided to join the company, eventually becoming the CEO (Dunlop). Under Tony’s leadership, Zappos went from gross merchandise sales of $1.6M in 2000 to over $1 billion by 2008 (Dunlop). In November 2009, Hsieh sold his shares of Zappos to Amazon for over 1.2 billion dollars while maintaining his position was the CEO (Hsieh).

Zappos is an online shoe and clothing shop website, and the company is famous for its happy working environment and culture building in the business world. According to Jon Wolske (2014), the Chief Culture Officer of Zappos, stated that the reason why Zappos found culture so important is that more people kept asking how to take their own approach to culture while the number of employees and customers increased quickly. Furthermore, the approach to culture helps Zappos drive the brand and service. According to Hoffman (2015), in Zappos, “from the company’s unique model of customer support to its intent that all employees work hard, but play hard too”.

In 1989, David Packard, the co-founder of Hewett-Packard put into writing the company’s organizational values which was to be used as the HP’s way and also use as a management tool and as a criteria for daily decision making. These company values have been reinforced by the company’s current CEO, Meg Whitman and they are: 1. Integrating critical opposites- to create an organization that sustain its competitive advantage regardless of the

The organizational structure of Zappos.com is revered as one of Americas’ most innovative corporate cultures. The unique structure of this company has been so successful that they have a department for business-to-business consultations that assist other companies interested in adopting the model into their own organization. From a struggling start-up business to a $1.2 billion merger with Amazon.com, the company has remained true to its value of “delivering WOW through service” not only to its customers but also to its employees as well. Although there are hierarchical levels, there is a

Zappos started out by selling shoes online to become the world’s largest online retailer of shoes. Subsequently, in their quest to boost sales, they moved beyond footwear to become an E-tailer that sells ‘anything and everything’.

Amancio Ortega, had a simple idea of linking customer demand to manufacturing and manufacturing with distribution, when creating ZARA in 1975 in la Coruña, Spain Zara came under the holding company Inditex in the year 1985 and is today the biggest fashion brand of the group. Zara believes that the prime factors for running a successful business are quick response to customers, use of computers, and disintegrated decision-making (McAfee, Dessain, & Sjoman, 2007)