Comparing Media Systems : African Background

1446 Words Dec 8th, 2016 6 Pages
Comparing media systems

African Background

Changes in mass media and democracy began to prosper and see the light in Africa once the external pressures of the west diminished post-cold war and after the fall of the Berlin Wall. One of the main problems the African region faces in regard to media systems results from the fact that these countries were once colonized. The reorganization and structure of the region draws on the traditions of former colonial powers without considering the habitat of the existing ethnic groups.

In Africa press freedom served as a form of liberty and democracy as the media began to be the voice of citizens in the national dialogue. However, this liberation and benefit of democracy only served a specific demographic in Africa, the powerful, the elite, and the wealthy. This socioeconomic geographic divide means those in urban areas are able to enjoy the use of digital media whilst those in rural areas are excluded. Mobile and Internet are hardly found outside the major cities because they are unaffordable. The infrastructure required to reach everyone through television or the internet is expensive. Rather expenses are prioritized towards a reach to the global market. Technological development and talent is present in the region but serves global markets rather than serving the needs of the local community.

Globalization

Due to the instability of African countries after the ending of the cold war, external international pressures drove…
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