Competitive Advantage of Store Design and Customer Handling in Retail

The design should be utmost unique and further differentiated, not conforming to culture. Design is could be one competitive advantage so it is important that the manufacturing of the products are conformed to the original ideas of the maker, uninfluenced by any other factors involved in its manufacturing process. Example of this idea is the use of differentiation strategy of companies to gain competitive advantage.

You can de-escalate a tense situation with ease and grace—working through a tough issue or bug with an upset customer not only doesn’t scare you, it’s a challenge you’re eager to take

The well-known writer and cognitive scientist/cofounder of the Nielsen Norman Group, Donald A. Norman, in his book, Emotional Design: “Why we love (or hate) everyday things”, he analyzes the design elements in products. Norman’s purpose is to show why products we use should not be hard to use but attractive and fun. He explains in tremendous detail how the design of an object affects a person emotionally. He argues that in order for an object to be more successful it must be more attractive to the users. Norman uses concrete evidence to back up his argument. He employs the use of imagery, diction and tone in order to convey to his readers the idea of emotional design.

Anderson, T. (2017). Business Needs Good Design: And good design requires professionals. Alaska Business Monthly, 33(7), 20.

Customer complaints have over doubled in the last few years. This shows some big issues in the customer service management. Research which areas customers are most dissatisfied with and support the staff in gaining new skills to meet the customers ever changing needs.

Listen fully to what the customer is saying. Try to gather all the facts about the complaint and write them down. Ask questions and summarise what that are saying.

Kendall Jones, a leading Quality Testing and Release Manager in Raleigh fully understands that dealing with customer complaints can be difficult. There are very few people who actually enjoy dealing with upset or irate customers, but it occasionally happens in every industry. Jones says that handling customer complaints effectively is important to the long term health of any business. When a customer feels that their complaint has not been adequately addressed, they are likely to take their business elsewhere. Also, these unhappy customers are going to tell just about everyone they come across about the below par service they received from your company.

Other than the current buzz words, customer service has changed very little since commerce first began. If you want a customer to buy from you again, and to recommend your product or service to others, complaints or problems must be handled properly.

It is important that you allow customers to voice their concerns as this shows that they are interested in what

When you have all the details about the complaint, ask the customer how they would like it to be resolved

The observation companies in this paper would be Verizon Wireless and Time Warner Cable. Both of the companies are in the similar industry, both of them are telecommunication providers. I am currently a customer of Verizon Wireless and Time Warner Cable for four and three years respectively. The customer service is a critical part of any business operation that involves customer as they need to keep customer’s satisfaction to ensure that they are able to make revenue. The observation of customer service in this paper is based on the experience with dealing both of the company’s customer service over the phone, and over the social media. The customer service through the social media is popular in the past few years. The paper will discuss

In chapter 1, Jay Baer says, “In business to business scenarios, customer experience will be more important than the price by the year 2020” lots of people, in this generation, are looking for experiences and they crave authenticity and memorable moments that would always be with them. Most businesses use the strategy of hugging their haters, but there are also a few who don’t at all. There are five reasons why businesses and organization don’t answer complaints; there are too many channels, too much feedback, they take complaints too personally, the fear of being scammed and they don’t have a customer service culture. Jay Baer says that a lot companies don’t answer them back because they don’t know where to start and don’t really know what say. There has been situations where they do answer their customers, but they don’t say the appropriate thing, making the problem worse. The fear of being scammed is a big one because most customers might just be complaining to get a free meal or get their money back, but there is a resolution to avoid

Answer: Design quality means the product attributes that enhance the utility of the product for the customers. It is that making products for consumers to use the products better with more conveniences and values.

In irritated customer circumstances, and in interpersonal struggles in general, the first reaction is to go into defense mode. The best approach when encountering angry customers or annoying people is one of empathy and the realization is that you might do the same in their shoes. Cockerell stated in this

Complaints also tell you that the customer still wants to do business with you —Most customers don’t complain — they just take their business elsewhere, because they’ve given up hope of getting what they need from you.