Confirmation Bias

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What is Confirmation Bias? Confirmation bias is a tendency of people to prefer information that reinforces a thought or believe that they have. People demonstrate this bias when they retain information selectively, or when they interpret it in a biased way. The effect is stronger for emotional issues and for deeply rooted beliefs. (Science Daily) Examples of Confirmation Bias There are many everyday examples of people using confirmation bias behavior. A student doing research on only one side to an argument for a paper to confirm their thesis may fail to fully search the topic for information that is inconsistent with what they are writing about. Also a reporter who is writing an article on an important issue may only interview…show more content…
The confirmation bias also affected her perspective of The Children’s Place. She created a belief on false premises making claims that were not true. She created a vague hypothesis in her mind and because of her actions it was enough evidence to prove her hypothesis to be true. Reducing Confirmation Bias When it comes to making a purchase, there are some ways to reduce a confirmation bias. For starters, a person can try their best to set equal standards for all evidence regardless of whether or not it supports or challenges their current view. A person should always be open to changing their mind. On a personal level, a person can reduce a bias by slowing their thinking process down. Instead of going with their gut feeling to buy a product right away, they can take the chance to shop around. It can make a person more moderate and can have them start doubting their initial beliefs and start seeing the other side of the argument. People can make an effort to overcome the confirmation bias by deliberately seeking evidence that contradicts their own viewpoints. Conclusion In all, I believe every person is a perpetrator at some point when it comes to using a confirmation bias. We all second guess ourselves and try to convince ourselves that we made the best decision possible in our actions. It is a bias that we are all guilty of, but it is important to be aware of one’s biases instead of becoming ignorant. Works Cited Nickerson, R. (1998).
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