Consumerism In The Hippie Movement

The 1960’s presented Hippies with the chance to express their beliefs and attitudes in a number of diverse

Hippies represent the ideological, naive nature that children possess. They feel that with a little love and conectedness, peace and equality will abound. It is with this assumption that so many activists and reformers, inspired by the transformation that hippies cultivated, have found the will to persist in revolutionizing social and political policy. Their alternative lifestyles and radical beleifs were the shocking blow that American culture-- segregation, McCarthyism, unjust wars, censorship--needed to prove that some Americans still had the common sense to care for one another. The young people of the sixties counterculture movement were successful at awakening awareness on many causes that are being fought in modern

The hippie movements of the sixties were driven by a plethora of factors. There were many new technologies that were being introduced in this period, a war against Communism around the globe, internal struggles against several types of injustices, a growing drug culture, and several other important developments. To say the least, it was a volatile period in American history and many sub-cultures were actively seeking to carve out new paths that were starkly different than the traditional norms. These generations who rejected traditional culture helped carve out a new trajectory for the United States and the movements influences can still be felt to this day.

The 1960’s experience multiple social revolutions throughout the decade, whether it be the New Left, Civil Rights Movement, Anti-War Movement and the Hippie Revolution. Many of the movements were focused on many different political issues in society and were solely focused on resolving the issue; however, the Hippie Revolution did not. They were different from the New Left. While in Port Huron Statement (Document B), the term New Left is coined and they pleaded that they would do everything in their power to permeate society and reform the issues needed to be reform. The Hippie Revolution was primarily uninspired youth who were only worried with pleasuring themselves through recreational sex, peace, and love, rather actively participating

Around the same time within the late 1960’s, a new hippie movement was forming, which was often described as a counterculture.

The whole hippie culture all together was totally against social norms, what society wanted to see, how everyone else lived, and what they believed in. The hippie culture’s main moto was “make love, not war”. They were strongly against war and the Vietnam War, which was going on during the same time the hippie culture was popular. They thought that everyone should have acceptance of the universe. They wanted to see change in the world, global

With the overwhelming amount of Levittown houses, the obsession to obtain the perfect American “ideal family” as seen on TV and the unspoken agreement to fear any and all foreign ideas and values, the 1950s were revealed to be a decade of prosperity, conformity and consensus. Just ten years later the atmosphere in America was shockingly different; the 1960s were a decade of turbulence, protest and disillusionment due to the ongoing struggle for civil rights, arising feminism, and the Vietnam War.

The “counterculture” developed during the 1960’s into the 1970’s and during this time period the American mindset questioned normal values and institutions. Over half the population was under 25, many of whom associated themselves with the Hippie Movement. Hippies were all about rejecting and rebelling against monumental societal institutions and were the focus group in the counterculture. The hippies set themselves apart from the “stereotypical man” and wanted to be untamed and wild. They valued the beauty in naturalness and stripping away “the securities of civilization that normally intervene between humans and elemental challenges (Nash, p. 267). They wanted independence and felt that the GNP was not the best indicator of American success.

The rise of counterculture in the 1960s was caused in large part by the Civil Rights Movement, the Vietnam War, military conscription, and the teenagers of affluent middle-class parents. The teenagers of those families wanted more than anything else to experience life to its fullest, before it was too late. The irony was that “ behaviors by counterculture youth were and are an easy target for criticism, especially on the part of those eager to belittle the decade’s significance ( Morgan; 170). There were two waves of the counterculture (hippie) movement; the first dealt with the shock of JFK’s assassination, government aid to Vietnam, the student sit-ins and the militant stance of the Black Panthers. All of which caused a weariness to hippie-dome

The sixties seemed to challenge basic American assumptions; the value of hard work and of traditional family values. “Middle” America formed 55% of the population, earning between $5000 and $15000 p.a. They lived between the city slums and the affluent suburbs, and were usually up to their eyes in debt. They wanted the law to protect them and their property. They believed in good manners, in respect for authority and the flag. The changes of the sixties left many of them confused and angry. They were not sure who to blame for social unrest. They were the silent minority that Nixon appealed to in his election campaign, and they helped him to victory. They were the resentment and reaction byproduct of social unrest. They worked to ensure their property and found it unfair that the government gave money to the people that did not work as much as they did. They wanted law and order. They wanted a state that provided security, response to the insecurity they felt in face of the students movement and the liberal culture. They felt ignored by the democrat government because they did not benefit from the financial help, house and health security.

The following research project will discuss how exactly the hippie counterculture movement believed the dominant mainstream culture was corrupt, inherently flawed and how Hippies therefore challenged these values by striving for their own utopia.

‘The hippie movement germinated in San Francisco, with the Vietnam War at its core. The movement eventually spread to the East Coast as well, centralized in New York's East Village in addition to the Haight-Asbury district of San Francisco and Sunset Strip of Los Angeles” (Buchholz 858). Many hippies were angry over the conformist lifestyle that Americans were living in, and wanted to live how they wanted to live not how their employer or television wanted them to live. Hippies also took a political

The “hippies” of the 1960s had many effects on the American society. The visual appearance and lifestyle of the hippies were in sharp contrast to the conservative nature of the older generation, which defined them as a counterculture. The hippie lifestyle was based on free love, rock music, shared property, and drug experimentation. They introduced a new perspective on drugs, freedom of expression, appearance, music, attitudes toward work, and held a much more liberal political view than mainstream society.

Hippies- known for their love of drugs and sex, they often misguided the common folk of their intentions. In their minds, what they were doing was guilelessly standing up for themselves and what they considered was theirs; what they believed in. They believed in their rights, and they wanted to do what they pleased; not to conform to the requirements of living in the average society of the time. They wanted to create a culture where spiritual awareness was highly regarded (sometimes through psychedelic drugs), where everything was given freely, where everyone (even strangers) were thought of as one's brother, where everyone valued peace, and where rights were given freely to everyone. (Express Thyself. (n.d.)) These rights would include

The emergence of alternative cultures and movements during the 1960s were remarkably distinctive in which it contributed to the overall characteristics of the 1960s America. In particular, the hippie counter-culture was developed and it was popular amongst the younger Americans because they believed in peace. They wanted to live differently and wanted to be free from the mainstream society. In the film Easy Rider, it portrayed the hippie culture and at the same time, it portrayed the rejection of the culture by the Americans in the 1960s. Hippie culture and other movements alike were the reactions to the changes in society and political atmosphere in the 1960s.The film was an excellent film work that captured the characteristics of the